Martin Fincham Chair / NED / Author / Investor / Trustee (ACT for Cancer)

Non Executive Chair

AutomatePro

Apr 2026 - Current (4 months)

We speed up ServiceNow upgrades using intelligent test automation. AutomatePro is a ServiceNow native AI Test Automation and DevOps app, which unlocks the full potential of ServiceNow and other cloud platforms.

Member Board of Trustees

ACT for Cancer

Feb 2025 - Current (1 year 6 months)

When standard pathways end, cancer patients are left searching for hope. ACT for Cancer bridges this gap, helping to guide and support patients and their doctors with accessing personalised treatments and clinical trials. We break down complex medical information into easy-to-understand guidance with actionable steps. Your donation will connect countless more patients to navigate and access potentially life-extending options and bring hope where it’s needed most with free resources and tools available nowhere else. Please give today and be the reason that no one must face this wicked fight alone. https://www.justgiving.com/page/jojofund

Chairman

Switchee

Jun 2023 - Current (3 years 2 months)

Switchee exists to improve the living conditions of people living in rented homes. Switchee delivers real-time data that gives social housing providers the insights and tools needed to support residents and proactively manage homes. These actionable insights enable our customers to tackle damp and mould, reduce costs, and improve resident satisfaction.

Chairman

Wazoku

May 2021 - May 2024 (3 years 1 month)

Member Of The Board Of Advisors

BAYARD

Feb 2021 - Feb 2023 (2 years 1 month)

Non Executive Director

Essentia Analytics

Mar 2020 - Jul 2024 (4 years 5 months)

Chairman

Veeqo

Mar 2020 - Nov 2021 (1 year 9 months)

🏆 ACQUIRED BY AMAZON 🏆 Veeqo is a high growth B2B SaaS company providing an omnichannel management platform to e-commerce retailers globally. Veeqo takes care of inventory, orders and shipping so that brands can grow more quickly whilst still delivering the exceptional customer experience that modern shoppers demand. I was recruited as Chairman following a £3.3m Series A round led by giant investment house Octopus. I was impressed by both the disciplined bootstrap approach first taken by founder Matt Warren and also admired his deep domain expertise gained from running his own e-commerce business. Matt and I share the same vision of building a showcase technology business in South Wales (Swansea) to prove what is possible and thereby i

Chairman

Scoro

Jan 2020 - Current (6 years 7 months)

Scoro is an award-winning work management software for collaborative teams. Thousands of businesses in 60+ countries trust Scoro as a scalable solution for increasing margins and data-driven decision-making across all areas of work – from projects and sales to billing and reporting.

Non Executive Director

EyeQuant

Jun 2019 - Feb 2022 (2 years 9 months)

Chairman

BlackCurve

Nov 2018 - Jul 2024 (5 years 9 months)

Chairman

Evotix

Jul 2018 - May 2023 (4 years 11 months)

🏆 ACQUIRED BY STG/SAI360 🏆

Partner

ScaleUp Group

Mar 2018 - Dec 2025 (7 years 10 months)

ScaleUp Group has been formed to help spearhead the growth of companies in the Technology sector with the potential to be 'Global Champions' by providing them the 5 Pillars of 'Active Support' being Management Development; Talent Finding; Sales Expansion especially Overseas ; Financial Management and Funding - leveraging its Board of Advisers and 'Active Supporters' who are all successful technology entrepreneurs themselves.

Operating Partner

New Model Venture Capital

Feb 2018 - Oct 2019 (1 year 9 months)

I worked across the portfolio advising early-stage tech companies on their sales, marketing and growth management needs. New Model Venture Capital offers investors, businesses and professional service providers a new and pragmatic approach to venture capital, private equity and corporate finance.

Partner

The Gorilla Factory LLP

Jan 2018 - Current (8 years 7 months)

Finding the optimal go-to-market strategy is a hit-and-miss exercise if you don’t have a high degree of Sales and Marketing expertise in-house; yet finding and hiring such senior executives is time-consuming, expensive and fraught with risk. We are founders, start-up and corporate executives with proven skills in sales, marketing and growth management who work on a flexible, interim basis. Our passion is working alongside leadership teams as they approach their scale-up moment by using our commercial skills, wise judgment, and global experience to guide them across the chasm and leave them better prepared for the future. At the Gorilla Factory, we aim to make market leaders out of early-stage companies. See http://www.gorillafactory.co.uk f

Non Executive Director

Wazoku

Aug 2016 - May 2021 (4 years 10 months)

Chief Executive Officer (CEO)

Lansa

Aug 2012 - Nov 2017 (5 years 4 months)

Chief Operating Officer (COO)

Lansa

Oct 2009 - Aug 2012 (2 years 11 months)

General Manager - EMEA

Lansa

May 2005 - Oct 2009 (4 years 6 months)

Vice President EMEA and Managing Director

MITEM Corporation

Aug 2004 - May 2005 (10 months)

Vice President, Marketing

MITEM Corporation

Jun 2000 - Aug 2004 (4 years 3 months)

- Responsible for all aspects of Company marketing including brand building, product marketing, strategic marketing, marketing communications, public relations, and market research. - Recruited a highly qualified marketing team and motivated them to over-achieve in the face of competitors with more substantial resources and budgets. - Generated industry awareness and momentum for Company, working closely with press, analysts, industry consultants and thought leaders to evangelize the company's vision. - Directed the research, development and launch of three new products, each carrying more than $100m in potential revenue. - Represented Company as a speaker at industry events and wrote thought leadership papers and published articles on emer

A

Founder and Managing Director

Alchemy Computing Limited

Jan 1994 - May 2000 (6 years 5 months)

Alchemy Computing was a privately held company founded with two colleagues using own funds for seed capital. We grew the company significantly after securing an additional $150,000 in capital from angel investors. In early 2000, MITEM exercised a buy-out option in our distribution agreement. This transaction returned profits to all shareholders. After the acquisition I hired and trained a new Director-level management team before relocating to Corporate H.Q in California. - Generated over $2 million in product and services revenue from zero base in new markets - Developed and implemented integrated Sales & Marketing strategy, resulting in new business from Global 2000 companies in UK, France, Switzerland, Italy, Luxembourg and Belgium - Ex

H

Sales Executive

HG Computer Services

Jan 1988 - Dec 1993 (6 years)

Started out as a sales pup with just the Yellow Pages and a phone, targeting opportunities in the burgeoning Desktop Publishing market. Rapidly grew in stature to become part of the best corporate sales team in the Apple reseller channel; we handled national accounts like Her Majesty's Stationary Office, GEC Marconi, Kodak, BT, Nortel and Glaxo. Company evolved from flogging tin (Apple and Compaq) to become a niche SI specializing in legacy integration and Oracle products (was one of the early Oracle resellers in the UK). First came across MitemView middleware product here which I then pursued further by starting my own company, Alchemy Computing, to specialize in legacy integration (mainframe & midrange) representing MITEM Corp. in Europe.

Apprentice Technician

BAE Systems

Sep 1986 - Sep 1988 (2 years 1 month)

Martin Fincham

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