Marina Carvalho Alves

👋 About Me: I’m a Technical Lead with a double degree in Computer Science and Business Administration. Originally from Brazil, I came to the US on a college volleyball scholarship, and after years of working remotely all over the US, now have settled in Boston’s North End. I bridge the gap between engineering and marketing, using AI and automations to solve complex technical challenges faster. ⚙️Skills: • Ad Tech (Meta CAPI, Pixels, Advanced Matching)• Google Tag Manager• Analytics (GA4, Looker Studio, Mixpanel)• Automation (Zapier, Pipedream, Custom APIs)• Data Privacy (Ours Privacy, HIPAA)• CRMs (Hubspot, Insightly) 🚀 Achievements: • Engineered privacy-compliant tracking infrastructures (HIPAA) for healthcare clients using Meta CAPI. • Automated several internal company processes, drastically reducing manual workload and speeding up turnaround times• Replaced manual reporting with automated data syncing via custom APIs, ensuring real-time accuracy.• Mentored remote teams on technical setups, streamlining onboarding and boosting efficiency. ⚡Highlights: • Technical & Strategic: Computer Science background applied to business growth. • Efficiency Obsessed: If it can be automated, I will automate it. • Global Perspective: Former athlete and traveler with a collaborative, adaptive mindset. https://marinacalves.carrd.co/ https://www.credly.com/users/marina-carvalho-alves https://skillshop.accredible.com/profile/87bb60f28f9023ecbe0d8f20e7323d670950e9ef