María Fernanda Maciel Gómez
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María Fernanda Maciel Gómez

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diseño ux|ui
Mexico City, Mexico

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Résumé

Jobs verified_user 0% verified
  • Grupo Andrade
    Media Content Adaptation
    Grupo Andrade
    Mar 2023 - Dec 2023 (10 months)
    • Adapted visual content, including images and reels, for Ford Mexico's social media channels (Instagram, TikTok, Facebook) using Photoshop, Illustrator, Canva, iMovie, and CapCut, aligning with Grupo Andrade's marketing strategies.
  • T
    Customer Excellence Supervisor
    Transactional Fraud Division
    Jun 2021 - Mar 2023 (1 year 10 months)
    • Conducted customer research to deeply understand client needs, expectations, and preferences, informing CX strategies. • Created customer experience designs ensuring positive and consistent interactions across all customer touchpoints. • Managed and monitored high-impact accounts, ensuring client satisfaction and retention. • Led the development of an analysis team dedicated to high-risk management, enhancing risk mitigation strategies. • Established and monitored CX metrics and KPIs, achieving an 85% improvement in customer service and process flows.
Education verified_user 0% verified
  • Tecnologico de Monterrey
    UX/UI Certification,
    Tecnologico de Monterrey
Projects verified_user 0% verified
  • DiDi
    Didi
    DiDi
    Jul 2022 - Dec 2022 (6 months)