Emilia González Comunicadora Social y Periodista

Content Manager

Nobox

Feb 2022 - Current (4 years 3 months)

- Content Manager for Muy Netflix (FB and IG), Netflix Latinoamérica (FB), Netflix Colombia (FB) and Netflix México (FB). - Manage and ensure the team's coordinated actions. Assign and follow up on tasks. Leading and monitoring the fulfillment of KPIs. - Creation and management of content calendars. Contributing to brainstorming sessions, providing ideas to develop content based on insights and digital trends.

Digital Manager

Buentipo Anchor

Oct 2021 - Feb 2022 (5 months)

- Digital strategy and KPIs creation and management. Monitoring and follow-up of the content grid and the monthly report. Supervisor of the Community Manager's team. Social listening. Brands: Muebles Tugó, Redcol and Previsora Seguros. Work Experience

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Freelance Creative Content Writer

Contenidos El Rey

Sep 2021 - Current (4 years 8 months)

- Research for the production of promotional and informative articles. Value-added content proposals, according to the needs of the brand. - Content creation and copywriting for diverse digital platforms. SEO content optimization for blogs and web pages. - Brands: Sodimac (CO, CH, PE and MX), Nestlé Baby and Me, Club OSI (Colsanitas), Gerber and Klim.

Social Media Manager

Ariadna Communications Group

Mar 2020 - Oct 2021 (1 year 8 months)

- Social Media Team Leader for ProColombia, Colombia Country Brand and Colombia Travel. - Development, implementation, and management of social media strategy. Creation, curation, and administration of content, that responds to the needs of the brand and is aligned with global social media trends. - Elaboration of a monthly editorial calendar, to plan content that helps achieve web traffic and engagement KPIs. - Analysis of key metrics and data analysis to follow up objectives and adjust the content strategy as needed. - Monitoring day-to-day content and campaigns to ensure brand consistency. Building a strategy to manage social media crises.

Teacher

EF- Talento Humano

Jan 2020 - Feb 2022 (2 years 2 months)

- 'Conviértete en un Community Manager' course creation and delivery.

Community Manager

sancho bbdo

Apr 2019 - Mar 2020 (1 year)

- Community Manager for Postobón and PEPSICO. Communication strategy in online platforms. Development and follow-up of digital campaigns. - Research, benchmarking, and analysis. Customer service through social media during crisis and campaign launching. B - rands: Colombiana La Nuestra, Manzana Postobón, Sabores Postobón, Speed Max, Postobón Acqua, Tutti Frutti, Agua Cristal, Bretaña, Bebidas Hit, Sr. Toronjo, Papas Margarita, Natuchips, Cheetos and Chokis.

Community Manager

Proximity Colombia

Aug 2017 - Apr 2019 (1 year 9 months)

- Community Manager for ProColombia. Social media communication strategy. Creative development and follow-up of digital campaigns. Content creation and management. Customer service through social media. Work Experience

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Volunteer

Poliactivismo

May 2017 - Oct 2019 (2 years 6 months)

- Content creation for social media. Article writing. Text translation (English-Spanish). Organizing and running workshops and events.

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Pressé Support Agent

Ambassade de France en Colombie

Apr 2017 - Jul 2017 (4 months)

- Strategic analysis and support for the management of social media during the Colombia-France year. Writing of reports, press releases, bulletins, mailings, and content dossiers. Follow-up and creation of newsletters. Agenda and database updating.

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Copywriter

Turbo internet

Aug 2016 - Mar 2017 (8 months)

- Copywriting for websites in Latin America and Spain. Creation and management of content for social media. - Affiliate marketing platforms operation, with payment through CPA, CPL and CPC. Use of Google Analytics and similar tools for tracking websites.

Active Trained Listener

7 Cups

Mar 2016 - Jun 2017 (1 year 4 months)

- Have conversations with people in need of emotional support, using active listening and communication skills that reflect empathy, compassion, understanding, and respect

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Stagiaire

Ambassade de France en Colombie

Jul 2015 - Jan 2016 (7 months)

- Creation and management of content for social media. Development of engaging social media content to gain followers, such as hashtags or contests. - Curation and publication of journalistic articles on social media and websites. Database maintenance and updating.

Emilia González

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