Maria Eduarda Pereira dos Santos
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Maria Eduarda Pereira dos Santos

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Mato Grosso, Brazil

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Jobs verified_user 0% verified
  • UENI
    Content Analyst
    UENI
    Mar 2025 - Current (1 year 2 months)
    Developed and optimized AI-assisted and human-written content aligned with brand positioning and growth objectives.Applied SEO, UX, and performance frameworks to identify gaps and improve engagement, CTR, and conversion.Used AI tools to generate, test, compare, and refine content, leveraging LLM standards.Translated editorial and brand guidelines into scalable storytelling frameworks and workflows.Partnered with cross-functional teams to review output, improve processes, and ensure consistency.Designed and evaluated responsive, user-centered websites, prioritizing usability and clarity for conversion.
  • G
    Advertising Products Assistant
    Globo Affiliate
    Jul 2024 - Feb 2025 (8 months)
    Designed and executed advertising campaigns, including scripts, banners, and visual identities.Managed end-to-end production of advertising materials with a focus on quality and strategy.Developed and implemented multi-platform media plans to optimize engagement.Led influencer-brand partnerships, managing collaborations and marketing strategies.Monitored KPIs and campaign performance to improve ROI and audience retention.
  • D
    Social Media
    DoneMaker
    Jan 2023 - Jul 2024 (1 year 7 months)
    Developed AI-assisted content strategies across Instagram, Facebook, LinkedIn, and Tik Tok.Managed organic LinkedIn campaigns using targeted messaging and performance tracking.Applied SEO best practices to rank blog content and drive organic growth.Conducted A/B testing and performance analysis to refine messaging and creative formats.Used data insights to improve storytelling, engagement, and scalability.
Education verified_user 0% verified
  • U
    Bachelor's Degree in Advertising
    UNIVAG
    Feb 2022 - Dec 2025 (3 years 11 months)
    I studied Advertising and Publicity at UNIVAG, where I learned to combine creativity and strategy to develop campaigns, create content, and manage digital marketing projects. The program emphasized hands-on experience, teamwork, and communication skills, preparing me for diverse roles in advertising, media, and marketing.
Awards verified_user 0% verified
  • P
    Prêmio Centro América de Criação Publicitária 2024
    May 2024
    Academic excellence in advertising campaigns