María del Mar Galindo Strategic Marketing | Strategic Planning | Analytical

P

Business Executive

PC MAC S.A.

May 2025 - Current (1 year 1 month)

Specialized Apple Advisor. My main role is to understand the technological needs of companies, educational institutions, and government entities in order to offer them the best solution — including hardware, software, accessories, and services. This includes leveraging CRM tools like HubSpot to manage client interactions, track sales pipelines, and nurture relationships effectively. This strategic use of CRM ensures a personalized and efficient approach to understanding and fulfilling client needs.

C

Account coordinator

Castleberry Media S.A

Dec 2023 - Current (2 years 6 months)

As an Account Coordinator, I was responsible for executing the entire coordination process for the accounts, ensuring seamless communication and collaboration among stakeholders. This role required meticulous attention to detail and the ability to manage multiple tasks effectively. Additionally, I created strategic planning for the accounts, which involved setting clear objectives and aligning resources to meet client needs. I also developed marketing strategies for content distribution, enhancing our outreach efforts and ensuring that our messaging resonated with target audiences. Furthermore, I utilized email support through HubSpot to send communications and track email openings, which improved our engagement metrics and allowed for more

N

Engagement Specialist

Nub78

Feb 2023 - Jul 2023 (6 months)

As an Engagement Specialist, I led the software adoption program with the ultimate goal of improving the software experience for the end customer. By thoroughly understanding the needs of the end user, I was able to map the products that satisfy these needs, offer them, and ultimately achieve the most important goal: a sale. Additionally, I engaged with clients such as Microfocus, utilizing their data protection software, Dataprotector, to enhance our offerings and ensure that customer security needs were addressed, thereby reinforcing our commitment to providing comprehensive solutions. Furthermore, I managed email support by sending massive emails to communicate updates and information effectively, ensuring that clients remained informed

T

Ejecutiva Comercial

Talycap

Sep 2022 - Dec 2022 (4 months)

• Aumentar el presupuesto de ventas tanto con la consecución de nuevos clientes como el incremento de las ventas de los clientes existentes. • Coordinar los requerimientos de cada una de las cuentas con el fin que las necesidades del cliente quedasen satisfechas. Además, utilicé habilidades de reporting de datos para crear informes y analizar información relevante, lo que me permitió identificar oportunidades de mejora y optimizar las estrategias de ventas.

T

Commercial executive

Talycap

Sep 2022 - Dec 2022 (4 months)

• Prospecting • Increase the sales budget both with the achievement of developing new customers and the increase in sales of existing customers. • Coordinate the requirements of each one of the accounts so that the client's needs are satisfied. Achievements: • Exceeded in the month of November the stipulated goal by an amount of $25,000,000.

G

Analista Comercial

GRUPO OHLA (Agencia de publicidad)

Jan 2022 - Feb 2022 (2 months)

• Prospectar, investigar el mercado, recopilar información y organizarla con el fin de generar posicionamiento en el mercado y lograr encontrar nuevos negocios. Todo a través del uso de Sales Force. • Elaborar informes sobre la gestión realizada y el análisis de los datos ingresados.

G

Commercial analyst

GRUPO OHLA (Agencia de publicidad)

Jan 2022 - Feb 2022 (2 months)

• Prospecting, researching the market, gathering information, and organizing it to increase market positioning and find new business opportunities, all using Sales Force. • Prepare reports on the management carried out and the analysis of the data entered. Achievements: • I managed to generate 1112 contacts in one month, of which 815 were effective.

P

Coordinadora Administrativa y Mercadeo

PROLIBU (Software de propuestas inteligentes)

Dec 2020 - Jan 2022 (1 year 2 months)

• Desempeño de un rol comercial consiguiendo leads, resolviendo los problemas de los clientes e incentivándolos a renovar el contrato con Prolibu con un número mayor de licencias. Participar en la eficiencia del ciclo de ventas, siendo diligente en todas las labores administrativas y estando pendientes de las nuevas oportunidades que surgen en el mercado. • Crear y desarrollar estrategias de marketing orientadas a la difusión de la marca, cómo la selección de eventos, y a alcanzar el cumplimiento del presupuesto objetivo de ventas de la compañía. • Investigar el mercado, recopilar información, examinar la tendencia de ventas y establecer una óptima comunicación con el cliente para de esta manera poder desarrollar estrategias de marketing ef

P

Administrative and marketing coordinator

PROLIBU (Software de propuestas inteligentes)

Dec 2020 - Jan 2022 (1 year 2 months)

Responsibilities: • Performance of a commercial role getting leads, solving customer problems, and encouraging them to renew the contract with Prolibu with a greater number of licenses. • Participate in the efficiency of the sales cycle, being diligent in all administrative tasks and being aware of new opportunities that arise in the market. • Create and develop marketing strategies oriented to the diffusion of the brand, including the selection of events, to achieve the fulfillment of the target sales budget of the company. • Investigate the market, gather information, examine the sales trend, and establish optimal communication with the client in order to develop effective marketing strategies. Additionally, I managed software that re

S

Sales Developer

Feb 2020 - Dec 2020 (11 months)

Responsibilities: • Prepare detailed reports on sales volumes, market trends, and define the final audience to which certain services will be sold. • Generate traffic for the first phase of the sales funnel, supported by tools such as: Email Marketing (Mail Chimp) and CRM management (Hubspot) and activities such as: software presentation and telemarketing. • Investigate the market, gather information, examine the sales trend, and establish optimal communication with the client in order to develop effective marketing strategies. • Leveraged CRM tools, specifically HubSpot, to manage and nurture candidate relationships, ensuring a structured and responsive approach to their journey within our sales pipeline. Achievements: • I managed to gen

Realicé un plan de mercadeo-

Cedecur

Dec 2019

C

Volunteering

CEDECUR (NGO)

Sep 2019 - Oct 2019 (2 months)

I did a marketing plan

C

Analista de mercadeo y ejecutiva de cuenta

COMARCA MARKETING ADVERTISING:

Jan 2017 - Jul 2017 (7 months)

• Crear y desarrollar estrategias de marketing orientadas a la difusión de la marca y a alcanzar el cumplimiento del presupuesto objetivo de ventas de la compañía. Entre ellas la elaboración de un plan de mercadeo. • Investigar el mercado, recopilar información y examinar la tendencia de ventas para de esta manera poder desarrollar estrategias de marketing efectivas. • Tener un rol comercial en todo el proceso de ventas que iba desde la consecución de citas hasta el cierre de negocios.

Marketing analyst and account executive

Comarca Marketing Advertising

Jan 2017 - Jul 2017 (7 months)

Responsibilities: • Create and develop marketing strategies oriented to the diffusion of the brand and to achieve the fulfillment of the target sales budget of the company. Among them the elaboration of a marketing plan. • Research the market, gather information and examine the sales trend to develop effective marketing strategies. • Having a commercial role in the entire sales process, from making appointments to closing deals. Achievements: • I was able to make an improvement in the presentation of the proposals since they were made more specific according to the market niche. • I managed to evacuate a database of 73 potential clients in the first 5 months of 2017, I made an approximation with 30 and a link with 1.

C

Estudiante en práctica

Colombina S.A.

Mar 2014 - Sep 2014 (7 months)

• Elaborar informes detallados sobre volúmenes de ventas, lanzamientos de nuevos productos, tendencias del mercado, resultados de la competencia, indicadores de participación, costes de los productos, inventarios, stock y status de las ofertas. • Participar en actividades relacionadas al posicionamiento de marca, como campañas promocionales.

C

Internship

Colombina S.A.

Mar 2014 - Sep 2014 (7 months)

Responsibilities: • Prepare detailed reports on sales volumes, new product launches, market trends, competition results, participation indicators, product costs, inventories, stock and offer status. • Participate in activities related to brand positioning, such as promotional campaigns. Achievements: • I assumed the temporary position of Financial and Project Analyst, replacing my immediate boss during his vacation period and after performing the work well, they called me for a vacancy later.

N

de tecnología

Nub78

Como profesional de tecnología, fui responsable de implementar soluciones innovadoras que optimizaron los procesos internos y mejoraron la eficiencia operativa. Trabajé en estrecha colaboración con equipos multidisciplinarios para identificar oportunidades de mejora y desarrollar estrategias tecnológicas efectivas. Además, realicé un análisis de mercado para establecer contactos clave, lo que facilitó la integración de nuevas tecnologías y garantizó que nuestras soluciones estuvieran alineadas con las tendencias del sector.

N

de

Nub78

C

Coordinadora de cuenta

Castleberry (Marketing de contenidos)

• Atender y coordinar las cuentas asignadas, gestionando las relaciones con los clientes de manera efectiva para asegurar su satisfacción. • Revisar las entregas a los clientes para garantizar su alineación con los objetivos de la marca y la estrategia, utilizando herramientas de gestión de relaciones con clientes (CRM) para un seguimiento detallado. • Generar el estatus de proyecto para los clientes asignados y monitorear los planes, asegurando la comunicación fluida y la gestión proactiva de las relaciones. • Desarrollar propuestas y presentaciones. Recopilar y actualizar la información del cliente para entender sus necesidades y generar iniciativas contextuales, aprovechando las capacidades de las herramientas CRM para optimizar la gesti

C

VOLUNTARIADO

CEDECUR (ONG)

• Realice un plan de mercadeo

María del Mar Galindo

About

Detail

Timeline

Résumé

María del Mar Galindo new_releases

About

Detail

María del Mar Galindo