Marketing Supervisor public Remote experience
TECNO Mobile Nigeria
Aug 2020 - Current (5 years 11 months)
- Proven track record of success planning and implementing marketing strategies and developing more than 4 multi-channel campaigns.
- More than 15 action plans definition and execution (PR, ATL, BTL, Digital Marketing, POS).
- Developing segment value propositions and maintaining relationships with more than 5 internal stakeholders to execute the marketing plan.
- Understanding market needs and linking them to the company’s branding positioning to drive brand awareness and commercial growth.
- Budget management (estimated in USD 200.000 per campaign), optimization and ROI analysis.
- More than 20 action plans definition and execution (PR, ATL, BTL, Digital Marketing, POS) for Colombia, Brazil and Perú.
- Managing 3 external agencies ensurin