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Maria Alejandra Pulido

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Bogota D.C., Colombia

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Résumé


Jobs verified_user 0% verified
  • Zebra Technologies
    PR & Social Media Specialist LATAM
    Zebra Technologies
    May 2023 - Current (3 years)
    Led organic social media strategy for LATAM (Mexico, Colombia, Argentina, Brazil), aligning with global brand vision and collaborating cross functionally with worldwide teams. Supported regional PR efforts, strengthening Zebra's reputation through effective media strategies and campaigns. Managed key projects from planning to execution, ensuring alignment with business priorities. Coordinated corporate events across LATAM, overseeing logistics and stakeholder engagement. Drove the thought leadership program for regional executives, positioning Zebra in key industry conversations. Collaborated with global teams in English and Portuguese, ensuring effective communication and integration.
  • Takeda
    Communications Lead Andean Region
    Takeda
    Mar 2020 - May 2023 (3 years 3 months)
    Designed and executed internal/external communication strategies and regional social media initiatives. Developed internal campaigns and events, enhancing cross-functional engagement. Partnered with the General Manager on thought leadership efforts, amplifying executive visibility. Built relationships with media and stakeholders, strengthening corporate reputation. Ensured alignment of regional and global initiatives across LATAM markets.
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    Senior account executive
    Margarita Calle Comunicaciones
    Feb 2016 - Dec 2019 (3 years 11 months)
    Developed integrated communication strategies for luxury, lifestyle, and fashion brands. Managed influencer collaborations, social media presence, and content production. Coordinated high-impact product launches, brand events, and PR campaigns. Delivered press coverage in tier-1 media and coordinated high-profile events. Organized press trips and partnerships with lifestyle media.
Education verified_user 0% verified
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    Fashion Marketing and Communication
    LaSalle College International-LCI
    Jan 2012 - Jan 2015 (3 years 1 month)