Maria Alejandra Argoti
About
Detail
Recruitment Marketing Manager /Content Creator / Digital Media Planner
Ecuador
Résumé
Jobs
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Recruitment Marketing ManagerWorkBetterNowDec 2024 - Current (1 year 10 months)Mentor the Recruitment Marketing team and foster a collaborative, growth-oriented environment. Develop and execute strategies to enhance employer branding and attract talent in Latin America and the Caribbean. Paid Campaigns: Plan, manage, and optimize paid advertising efforts, ensuring budget efficiency and impact. Guide content creation for internal and external audiences, ensuring alignment with brand and messaging goals. Monitor campaign performance, analyze data, and provide actionable insights to optimize marketing outcomes.- Senior Marketing CoordinatorWork Better NowOct 2022 - Jan 2025 (2 years 4 months)Implement marketing strategies and advertising campaigns. Responsible for managing the direction of marketing campaigns in our department.
- Content Creator & Digital PlannerWork Better NowNov 2021 - Jan 2023 (1 year 3 months)Create marketing and communication strategies based on the company's current goals. Create a Facebook/Instagram Ads strategy. Implement campaign, optimize and measure results. Create daily reports. Create internal communication. Plan activities for the team. Create quality content that speaks directly to our audience for our social media channels: Facebook, Instagram, and TikTok. Community Manager. Support the Recruiting team.
- Digital Media PlannerfreelanceOct 2020 - Current (6 years)Create and implement Facebook and or Google Ad campaigns based on brand needs and SMART objectives. Digital Marketing Advisory, review online presence, supervise content creation, and marketing strategy in order to make sure that all parts of the puzzle are aligned with the brand´s goals.
- Head of Content / Digital Planner / Community ManagerBe Flamingo AgencyApr 2020 - Oct 2020 (7 months)Elaborate and implement Facebook and Google Ad campaigns Create social media strategies based on a brand´s objectives and SMART goals Copywriting Team coordination and supervisión of content
- Community ManagerYAGEOct 2018 - May 2020 (1 year 8 months)Create a bridge between a brand and its online community. Transmit a brand´s core values with its community, build a long-lasting relationship through trust and confidence. Control the brand image and support the customer's needs. Social media content creation and reporting.
- Internship- Landlord Support and Listings Quality TeamBeroomersJan 2018 - Mar 2018 (3 months)Beroomers is an online housing platform for students and young professionals, currently present in more than 50 destinations. As part of the Listings Quality and Landlord Support team my responsibilities were • Inbound Landlord Support- Assist our online chat, customer calls, messages and mails as soon as possible • Provider Support- improve our internal processes in order to enhance our dynamic. • Landlord Success Campaign- Outbound campaign with the objective to analyze landlords with low reservations and offer advise on how to improve their advertisement • Make sure that the every advertisement on the platform meets Beroomer's quality standards • Work proficiently as part of a team in order to reach our monthly goals
- Technical Assistant Life / A&HChubbDec 2015 - Apr 2017 (1 year 5 months)My responsibilities as a Technical Assistant in LIFE/ A&H • Training to obtain underwriting authorities • Manage and analyze databases of LIFE accounts • Prepare regional and local reports • Provide insight in the risk analysis process according to underwriting guidelines in order to quote • Manage Basic Book account movements, billings, emissions and renewals
- Internship Risk ManagementBanco PromericaJun 2013 - Jul 2013 (2 months)My responsibilities as a Summer intern in the risk management area- • Created data analysis regarding clients actives on excel upon direct supervisor request • Learned how to send reports regarding the liquidity status of the bank • Worked with information found in the database of all banks in Ecuador
- Spanish TutorDenison UniversityJan 2011 - Dec 2015 (5 years)
- Teacher Assistant SpanishDenison UniversityJan 2011 - May 2015 (4 years 5 months)• Research articles upon teacher request • Prepare PowerPoint presentations for the class • Help correct homework, quizzes and compositions. • Tutor individual students, clarify lessons, guide on homework.
- Administrative AssistantWorkBetterNow
Education
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- Master's degree, Marketing/Marketing Management, GeneralIEM BUSINESS SCHOOLJan 2017 - Dec 2018 (2 years)
- Bachelor of Arts (B.A, EconomicsDenison UniversityJan 2011 - Dec 2015 (5 years)Bachelor of Arts • Economics Major • Mathematics Concentration International Amnesty • Collaborated in the organization of events • Attempted to create awareness of relevant local and worldwide issues UGA Relay for Life (Sociedad Americana de Cáncer) • Team leader, coordinated activities to raise funds for our team. Humane Society • Volunteered at the animal shelter, helped upon supervisor request.
- Summer Pre-collegeUniversity of MississippiJan 2009 - Dec 2009 (1 year)
- CHigh School diploma, Liberal ArtsColegio Menor San Francisco de QuitoJan 1997 - Dec 2011 (15 years)
Projects (professional or personal)
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