M

Mara Greco

About

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Washington, District of Columbia, United States

Timeline

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Résumé

Jobs verified_user 0% verified
  • MissionWired
    Email Production Associate
    MissionWired
    Jan 2026 - Current (9 months)
    • Thoroughly and efficiently coding, segmenting, and configuring email and sms communications for deployment
    • Serving as a key problem solver and spearheading improvements to existing processes, including condensing multiple versions of emails into dynamic campaigns and single-segment sends that can be tracked by recipient in analytics using specific merge fields, auto-tagging, and SQL
    • Working in a broad range of CRMs and ESPs including NGP8, EveryAction, Mailchimp, SFMC, Engaging Networks, Tatango, ActionKit, NetCommunity and Luminate in order to code, segment and deploy emails and sms communications
    • Utilizing Litmus QA tools to ensure flawless rendering of HTML email across platforms and clients
    • Configuring land
  • Delaware North
    Email Marketing Specialist
    Delaware North
    Jan 2023 - Apr 2026 (3 years 4 months)
    • Spearheaded a template redesign project in order to infuse emails with more opportunities to click through utilizing best practices, improving click-through rate (CTR) for our clients’ email campaigns, resulting in an increase by an 86 percent degree of variance
    • Utilized HTML and CSS to create visually appealing and responsive email templates, and successfully debugged rendering issues across various email clients such as Outlook
    • Utilized JavaScript and SQL to configure emails that render dynamic content based on segmentation
    • Utilized iPost email messaging platform and Salesforce Marketing Cloud (SFMC) to create email templates, automated journeys and ad hoc campaigns
    • Implemented send-time optimization (STO) st
  • P
    Email Developer
    Phoenix Direct
    Jan 2020 - Jan 2022 (2 years 1 month)
    • Spearheaded the competition in creating seamless templates and emails for marketing campaigns
    • Implemented pixel-perfect HTML5 and CSS3 for rendering compatibility across all platforms and email clients
    • Interfaced successfully with digital marketing and graphic design teams to ensure quality deliverables for our clients
    • Debugged email rendering utilizing chrome developer tools
    • Ensured screen reader accessibility and adhered to ADA compliance guidelines
    • Ensured proper email rendering utilizing Email on Acid
    • Utilized Klaviyo for creating and testing email campaigns, data feeds, and automated trigger flows
    • Aided in the creation of subject lines, preheaders and copy for both automated journeys a
  • NCR
    UI Software Developer
    NCR
    Jan 2019 - Jan 2020 (1 year 1 month)
    • Developed concise, reusable components utilizing the React library for financial institution branding applications
    • Wrote component unit tests utilizing the Jest library with exceptional coverage and attention to detail
    • Successfully debugged applications utilizing chrome developer tools and efficiently identified root causes
    • Interfaced successfully with quality assurance team and backend developers in order to clarify requirements and better debug and develop applications
    • Utilized JIRA for creating, assigning, describing, and tracking issues related to particular sprints
  • A
    Front-End Web Developer
    Arke Systems
    Jan 2018 - Jan 2019 (1 year 1 month)
    • Implemented pixel-perfect designs in HTML5 and CSS3 for Bloomin’ Brands and Dorel Sports Outback Steakhouse and Schwinn Bicycles websites, respectively
    • Sliced Photoshop documents to integrate designs with maximum acuity
    • Coded HTML email and utilized Email on Acid to ensure proper rendering across all platforms and email clients
Education verified_user 0% verified
  • G
    Associates Degree in Computer Science
    Georgia State Perimeter College
    Jan 2024
    Completed coursework towards an associates degree in computer science
  • Georgia Institute of Technology
    Full-Stack Web Development Certificate
    Georgia Institute of Technology
    Jan 2018
    Completed an intensive three-month full-stack web development program in which I created a portfolio of several high-quality applications utilizing Javascript, HTML5, CSS3, SQL, and MongoDB
  • The College of Saint Rose
    Master of Science in Speech Language Pathology
    The College of Saint Rose
    Jan 2016 - Jan 2017 (1 year 1 month)
    Completed coursework towards a master of science in speech language pathology
  • S
    Bachelor of Arts in Linguistics
    SUNY University at Albany
    Jan 2010 - Jan 2014 (4 years 1 month)
    Received a bachelor of arts in linguistics with a double-minor in Chinese and Japanese studies, with a final GPA of 3.84