Luis Phillip Domingos Zanini

Luis Phillip Domingos Zanini

About

Detail

Growth Marketing Specialist | PPC, Media Buyer, SEO, SEM, Email Marketing, Analytics | LATAM - Brazil
São Paulo, Brazil
Contact Luis regarding: 
work
Full-time jobs
Starting at USD850/month
Flexible work
Starting at USD6/hour
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Internships
Starting at USD800/month
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Finding candidates
groups
Networking

Timeline

work
Job
school
Education

Résumé

Jobs verified_user 0% verified
  • L
    D
    Freelancer Marketing Manager and Media Buyer public Remote experience
    Local Business, Dance Festivals
    Jan 2025 - Current (1 year 10 months)
    As a Freelancer Marketing Manager and Media Buyer, I collaborated with roofers and house service companies across Europe to craft tailored marketing strategies and performance-driven advertising campaigns, with a strong emphasis on SEO optimizations aimed at enhancing their digital presence and driving measurable results.

    - Designed and executed paid advertising campaigns (Meta Ads, Google Ads) focused on ticket sales, streaming growth, and merchandise conversion.
    - Managed multi-channel marketing strategies including SEO, social media content, email marketing, and audience segmentation.
    - Applied A/B testing and analytics to optimize ad performance, reducing cost per click and improving conversion rates.
    - Sup
  • Ueni Ltd
    Growth Account Manager
    Ueni Ltd
    Jan 2023 - Dec 2024 (2 years)
    • Managed the company's high-level accounts, ensuring their marketing needs were met and exceeded, while maintaining an average customer satisfaction rate of 4.76/5.
    • Conducted monthly calls with clients to discuss progress, address concerns, and tailor strategies.
    • Collaboratively developed comprehensive marketing strategies with clients, utilizing a "Marketing 360" approach focused on SEO that integrated various channels for maximum impact.
    • Additionally, handled inbound calls to address customer needs, including complaints and support inquiries, which further enhanced client relationships and satisfaction.
    • Utilized design software such as Canva to create visually appealing social media content and adverti
  • R
    Growth Marketing Analyst
    R2.Com.Vc
    Jan 2022 - Feb 2023 (1 year 2 months)
    As a Growth Marketing Analyst, I successfully increased results with Facebook ads by 40% through A/B testing of creatives and copy. I also enhanced sales page conversion rates by 70% by applying UX and UI principles. Additionally, I developed a referral program that boosted sales by 15% at no extra cost. My role involved engaging in marketing management practices by consulting the company's legacy and current CRM systems to create targeted campaigns, analyze customer behavior, develop lookalike audiences on META, and evaluate overall performance, ensuring a data-driven approach to growth marketing. I managed the marketing team and utilized Google Workspace to streamline operations, enhancing collaboration and efficiency within the team. Fur
  • C
    Marketing Manager and Media Buyer
    Catapulta Digital
    Jan 2021 - Feb 2022 (1 year 2 months)
    • Implemented dynamic marketing processes, resulting in a 30% increase in team performance and an overall increase in customer satisfaction.
    • Conducted rigorous A/B testing on paid media ads, leading to a 25% improvement in conversion rates and a 45% increase in click-through rates across campaigns.
    • Optimized SEO and email workflows and automation, reducing manual effort by 50% and improving lead nurturing, resulting in a 40% increase in marketing-qualified leads.
    • Managed the company’s CRM system to ensure accurate tracking of customer progress on their marketing campaigns, enhancing communication and effectiveness in client interactions. Additionally, my experience with all-in-one marketing tools such as Builderal
  • Centro de Mediadores
    Marketing Manager
    Centro de Mediadores
    Jan 2017 - Jan 2021 (4 years 1 month)
    • Collaborated with over 100 clients, including lawyers and conflict mediators, to devise marketing and growth strategies.
    • Developed online courses covering marketing, strategy, social media, SEO, and paid traffic.
    • Executed comprehensive marketing campaigns, encompassing email marketing, social media management, media buying, content creation, website optimization, sales, automation, and inbound marketing. Additionally, researched and implemented new software solutions, such as GHL (GoHighLevel), to enhance operational efficiency and improve client engagement strategies. Furthermore, utilized administration skills to develop and manage the marketing and sales team, ensuring alignment with overall business objectives and fo
Education verified_user 0% verified
  • Estácio
    Bachelor Degree in Computer Science
    Estácio
    Jan 2024 - Current (2 years 10 months)
  • D
    Marketing and Growth
    Descomplica Pós
    Jan 2021 - Dec 2022 (2 years)
  • I
    MBA in Innovation and Entrepreneurship
    IPOG
    Jan 2019 - Dec 2020 (2 years)
  • UNINTER
    Associate Degree in Technology
    UNINTER
    Jan 2015 - Dec 2018 (4 years)