Luis Mora
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Guatemala, Guatemala
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- AGrowth & Sales Marketing SpecialistAllied Global,Jun 2018 - Current (7 years 2 months)Spearheaded marketing-aligned sales strategies for Comcast and Rocketmiles, driving high first-contact conversion rates. Managed and coached a 12-member multilingual team, boosting productivity by 30% through optimized CRM workflows. Built custom CRM pipelines and email sequences that accelerated follow-ups and deal closures. Collaborated on Facebook Ads campaigns to amplify lead generation and funnel performance. Closed above-market deals via data-driven negotiation, maintaining strong client relationships and lifetime value. Additionally, I leveraged my experience in Google Ads and SEO principles to enhance digital marketing efforts, contributing to performance tracking and feedback for campaigns. My role involved significant content cr
- GBusiness Development ExecutiveGlobal Solutions GroupJan 2017 - May 2018 (1 year 5 months)Prospected and closed B2B deals for logistics and distribution services across North and Central America. Managed a client portfolio averaging $120K/month, negotiating with C-level executives. Delivered sales pitches in English, Spanish, and Portuguese, tailoring messages across markets. Surpassed quarterly targets through email campaigns, outbound strategies, and strategic follow-ups. Excelled in CRM-based client management, conflict resolution, and long-term retention strategies. Adapted easily to digital tools like InvestorLift and data-based decision making for outreach success. Additionally, I leveraged Google Analytics to analyze customer behavior, enhancing my prospecting strategies. My experience with Google Ads and Facebo
- BGlass Recycling Project ManagerBICA - Útila Islas deOct 2016 - Dec 2016 (3 months)As a Glass Recycling Project Manager for my graduation project in Environmental Engineering, I was responsible for planning, implementing, and coordinating operational activities in the glass recycling workshop. I generated sales strategies for the final product of recycling and created activity reports for project donors. Additionally, I utilized advertising skills to promote community participation and raise environmental awareness. I led public outreach campaigns through social media, posters, and educational events targeting both locals and tourists. This involved developing content to explain the environmental impact of glass waste and the benefits of recycling, which required crafting persuasive messages, visual storytelling, and enga
- REnvironmental EngineerRafael Landívar University,Feb 2015 - Jun 2019 (4 years 5 months)
- ETranslator and Sales AdvisorEGS - ENS CORP,Jan 2014 - Sep 2016 (2 years 9 months)• Manage sales for US customers, and thus expand the base and increase retention.
- CProcess TechnicianCentro Guatemalteco de Producción MásJan 2013 - Dec 2013 (1 year)Successful implementation of: • Use of gas measuring equipment in boilers: TESTO325 • Use of volume measuring equipment in industrial environments PC353
- FJunior Manager of aquaculture projectFinca El Paraíso,Jan 2010 - Feb 2012 (2 years 2 months)• Attended clients in physical visits to ensure satisfaction and address any concerns. • Coordinated visits of aquaculture technicians to maintain operational efficiency and quality standards. • Evaluated the performance of personnel to foster a productive work environment and enhance team effectiveness. • Controlled sales and production to meet business targets and optimize resource allocation. • Generated ideas to improve production processes, driving innovation and efficiency within the project. • Leveraged advertising skills by designing and executing promotional strategies to increase local awareness and sales of our fish products, which included coordinating on-site events, creating visual materials, managing social media po
Education
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Environmental EngineerRafael Landívar UniversityFeb 2015 - Jun 2019 (4 years 5 months)- BBachelor of Computer ScienceBoston Bilingual CollegeJan 2006 - Oct 2007 (1 year 10 months)