Lifelong learning is the key to success, it enhances critical thinking, problem solving and creativity.
Hi!
My name is Luís and I am a Digital Marketing & Performance Consultant with 9 years of experience currently working in the global market as a freelancer. I am also a Master of Information Management, an Anthropologist and a Digital Nomad, which allows me to travel the world while working and connecting with different and exciting new people and projects!
I use my creative, strategic and analytical experience to help my clients thrive in the digital world.
📈 Professional Stats:
Top 1% Global Talent in Millions of Freelancers; +300% Avg ROI achieved in less than 5 months (all projects); +$40M Marketing budget managed; +$1B in direct and indirect Business Revenue; +$100M in Crypto Projects liquidity generated; +170 Global Projects in the past 9 years; Worked with Clients from +40 different countries; Experience in +20 different industries; B2C and B2B; 3 Working Languages (English, Portuguese, Spanish).
Contact Luís regarding:
work
Full-time jobs
Timeline
work
Job
school
Education
folder
Project
flag
Award
auto_stories
Publication
Résumé
Jobs
verified_user
0% verified
Chief Marketing Officer
Thrive Digital
Nov 2025 - Current(11 months)
i
Performance & Paid Media Specialist
iExcel
Jul 2025 - Current(1 year 3 months)
Managing Performance and Advertising services of Iexcel client portfolio.
Performance Manager & Media Buyer
InnoQube Switzerland
Mar 2024 - Apr 2024(2 months)
Managing Media for InnoQube
Performance & Growth Marketing Manager
Amaze
Jun 2023 - Current(3 years 4 months)
Managing Amaze’s brands and partners media portfolio of channels and helping find and test innovative ways for the business to grow.
Performance & PPC Marketing Specialist
Spring
Jun 2022 - Dec 2025(3 years 7 months)
Responsible for:
-> Paid Media channels, management, optimization and reporting with Spring team and partners;
-> Advisor for growth and scaling of media buying activities.
Growth and Performance Specialist
Suisse Blockchain iL
May 2022 - Oct 2024(2 years 6 months)
Responsible for setting up, deploying and optimizing Performance Ecosystem for SBC as well as finding channels and avenues for scaling the business.
Growth and Performance Marketing Specialist
InfStones
Feb 2022 - Mar 2023(1 year 2 months)
Responsible for building Performance Ecosystem and integrating it with Infstones Web3 Services for acquiring Users.
Performance Marketing Specialist | Google Ads
UNICEF
Jun 2021 - Jan 2022(8 months)
Head Of Digital Marketing & Performance
Vitamin Energy
Apr 2021 - Jul 2022(1 year 4 months)
Responsible for growing Digital and Performance ecosystem from under $1000 per month to +$30,000 in less than 1 year and a half.
Blockchain Consultant | Digital & Growth Marketing Specialist
AmaZix
Mar 2021 - Feb 2022(1 year)
🟢 ₿eing part of the technology revolution forefront: moving the world forward towards decentralization and humanity 4.0.
Worked accross +10 projects driving pre-sale joiners and growing communities, ramping up platforms from scratch and deploying effective performance marketing strategies with success in the web 3.0 and blockhain space.
Workied as a Consultant for Amazix team and helped revolutionary blockchain projects thrive in the digital space through the execution of Digital Marketing plans and campaigns across a variety of channels.
Performance & Media Buying Specialist
sight
Mar 2020 - Oct 2020(8 months)
PDC Global | Digital Insights Analyst
Unilever
Apr 2019 - Oct 2021(2 years 7 months)
Performance & PPC Marketing Specialist
OLX
Oct 2018 - Current(8 years)
Agile remote work experience where my main tasks are ⤵️
🔹Management and optimization of Pais Media Campaigns (mainly Google Ads and FB Ads) for 3 of the market leaders in the classifieds, auto and real estate industry in Portugal: OLX, Standvirtual and Imovirtual;
🔹PPC and site performance auditing and reporting on Google Analytics and Data Studio;
🔹Keyword researching and optimization for Google Ads and SEO.
👨💻 I am a Native Digital Marketer with +6 years of hands-on experience & Master of Information Management.
🤝Ranging From Individuals to NGOs and Fortune 500 companies, I have successfully honored my compromise of providing high-quality deliverables and help my clients achieve their business goals through our collaboration.
📊💡 By combining Data-Driven Decision Making and Creativity I identify and solve my client's most concerning challenges by delivering insightful solutions.
💭 I Am Ready to Provide You the Best & Latest Solutions Regarding:
✅ Digital Strategy -- Define Goals, Communication, User Experience, Journe
Junior Digital Marketing Manager
Connect Digital
Nov 2016 - Apr 2017(6 months)
Digital Engagement Strategist | Detox Global Campaign | Internship in Mexico
Greenpeace
Apr 2016 - Jul 2016(4 months)
Salesman | WTF Sim Card Direct Marketing Representative
NOS SGPS
Sep 2015 - Dec 2015(4 months)
Team Leader of the International Volunteer Programme: Global Mind | Social Project ATIVA
AIESEC in Portugal
Jan 2015 - Oct 2015(10 months)
A
Business Development and External Relations
AIESEC Lisboa Nova
Sep 2014 - Dec 2014(4 months)
R
Lifeguard
ResgateAquaformBrave Heart Humanitarian Association of Water Rescue and Safety
Jul 2014 - Sep 2015(1 year 3 months)
E
Salesman and Marketing Department | Internship in Portugal
Editorial Bolina
Apr 2011 - Jul 2011(4 months)
Education
verified_user
0% verified
edX | Blockchain Fundamentals Professional Certificate
Coursera Online Education | Brand and Product Management
IE Business School
Jan 2020 - Dec 2020(1 year)
Topics covered include:
- Launching new products and the challenge of managing their life-cycle; - Knowing how to communicate your offering: Brand Architecture & naming; - Building your brand portfolio; - Equipping and engaging employees to deliver on the brand promise.
Master Degree in Information Management: Major in Marketing Intelligence, (English)
NOVA IMS Information management school
Jan 2016 - Dec 2018(3 years)
Thesis Dissertation Grade: 18 out of 20; Final Grade: 16 out of 20. Topic: The Role of Information Systems to Achieve the SDGs: An overview to the established and emerging technologies for development. 1st-semester subjects: - Marketing Strategy and Consumer Behaviour - Digital Marketing - Web Analytics - Web Marketing and E-Commerce 2nd Semester subjects: - Search Engine Marketing (SEM) - Marketing Management - Customer Relationship Management (CRM) - Experimental Marketing - Research Methodologies
Bachelor's degree in Anthropology, Major in Cultural and Political Anthropology
University of Lisbon
Jan 2012 - Dec 2015(4 years)
Field research conducted in Brasil on the context of a research on organizational culture in AIESEC Brasil and Portugal, a comparative study.
Final Essay: 17 ou of 20.
Focus on political, social and cultural Anthropology.
E
Vocational Course on Social Communication: Marketing, Public Relations and Advertising - Level 5, Communication, General
Escola Profissional Bento Jesus de Caraça
Jan 2009 - Dec 2011(3 years)
Final Grade: 16 out of 20
Projects (professional or personal)
verified_user
0% verified
D
Digital Voice of the Consumer (DVOC)
Jul 2018 - Sep 2018(3 months)
Revision and improvement of global portuguese language queries from Brandwatch to update BI dashboard with insights coming from social media platforms and call centers.
S
Smart Campus Cloud Network (SCCN)
Mar 2018 - Oct 2018(8 months)
Program ambassador in Portugal, promoting the exchange of smart technologies deployment in schools for optimized recourses performance.
D
Dyluv
Oct 2012 - Dec 2014(2 years 3 months)
Bodyboard team project with the goal to share experiences on how bodyboarding can help live a healthy and balanced lifestyle
Awards
verified_user
0% verified
Top 1% Talent - Upwork Expert Vetted
Upwork
Aug 2022
Integrated the top 1% of the Upwork Freelancer force among millions of individuals in the field of Digital Marketing.
DVOC Project CMI PDC Awards 2019
Unilever
Jan 2019
Participated in an award-winning DVOC project as an external Consultant and social media data analyst.
Publications
verified_user
0% verified
I
The Role of Development Agents and Global Leaders in Leveraging Technology for Sustainable Development
IADIS
Jul 2019
Publication resultant from a full-paper presentation at the 12th International Conference on ICT, Society and Human Beings in Porto, Portugal 2019. This study addresses a qualitative study undertaken during the WSIS in 2018 where 16 experts on the fields of Development and Technology were interviewed to provide their perception on what the role of technology is to achieve the Sustainable Development Goals.
N
The Role of Information Systems in achieving the Sustainable Development Goals: An overview of Established and Emerging
Nova Information Management School IMS
Oct 2018
The Sustainable Development Goals initiative is one of the most significant Global Development programs created by the United Nations for the future. It is both the result and the continuation of a successful anti-poverty movement called Millennium Development Goals, implemented in the year 2000. At a time of transition marked by the post-2015 agenda for Development, new questions and problems have arisen and new challenges have been set in order to keep track of Sustainable Development. Information Systems and technology are among the key elements behind these Global Agenda Programmes, since they are rightly seen as enablers of Sustainable Development. The aim of this study was to understand what the role of technology might be in achievin