Luisa Fernanda Sierra Pava Product Manager / Product Owner

Senior Product Owner (Freelance)

N-iX

Jun 2025 - Current (1 year 5 months)

Led cross-functional teams to deliver digital products aligned with business goals and user needs.
• Managed the end-to-end product lifecycle, from requirements gathering to deployment and production support.
• Built, refined, and prioritized the product backlog by defining User Stories and Acceptance Criteria.
• Provided functional support to production users, monitoring and resolving issues to ensure operational continuity and user
satisfaction.
• Coordinated communication between technical and business stakeholders, enabling effective decision-making and
strategic alignment.
• Facilitated Agile ceremonies and supported teams in the execution and delivery of continuous product improvements.
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Senior Product Manager

SUMMA S.C.I

Aug 2023 - Current (3 years 3 months)

Led cross-functional teams across business, QA, architecture, analytics, and development to successfully deliver strategic
digital initiatives.
• Managed multiple enterprise initiatives involving CRM, ERP, logistics processes, and AI-driven solutions, contributing to
operational efficiency and business transformation.
• Drove digital transformation and product initiatives for enterprise platforms and B2B ecosystems, supporting scalable
growth and process optimization.
• Owned the end-to-end product lifecycle, including requirements gathering, PRDS, backlog management, roadmap execution,
production support, and continuous improvement.
• Defined, refined, and prioritized product backlogs by creating Use

Product Manager

Teleperformance

Mar 2022 - May 2023 (1 year 3 months)

• Managed product lifecycle activities from discovery to delivery for digital customer solutions.
• Led backlog planning, requirement gathering, and agile execution with development teams.
• Conducted benchmarking and customer analysis to support product strategy decisions.
• Improved communication between technical and business stakeholders to accelerate delivery cycles.
• Delivered functional solutions aligned with customer expectations and business goals.
• Worked within Agile methodologies and participated in Scrum ceremonies to support alignment, delivery, and continuous
improvement.

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Product Owner/ Project Manager

Palm IT

Apr 2021 - Oct 2022 (1 year 7 months)

Named before Norwell S.A.S. Product Owner/ Project Manager. SLed agile software projects focused on product development, digital transformation, and operational optimization.
• Defined user stories, acceptance criteria, BPMN models, and functional requirements.
• Managed Scrum ceremonies and coordinated multidisciplinary teams throughout project execution.
• Supported QA initiatives through test case design, functional testing, API validation, and process improvement.
• Developed workflow optimization strategies that improved team productivity and delivery consistency.
• Additional Initiatives
• Supported AI engine initiatives and intelligent automation projects.
• Participated in financial-sector projects

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Product Owner Lead

COXTI Tecnologías de la Información S.A.S,

Sep 2020 - Apr 2021 (8 months)

• Conducted requirement surveys to identify and understand client needs
• Planned and wrote user stories with clear acceptance criteria
• Led projects from early stage through completion, coordinating quality and development teams
• Provided clients with timely solutions and ongoing support to ensure satisfaction
- I led projects from early stage to completion with quality and development teams. I provided clients with timely solutions and ongoing support to ensure satisfaction.

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Quality Assurance

COXTI Tecnologías de la Información S.A.S,

May 2019 - Apr 2021 (2 years)

Designed and executed testing strategies to detect defects early and prevent errors throughout the product development
lifecycle
• Performed systematic measurement and compared results against industry standards to ensure product quality
• Monitored and followed up on processes to identify root causes and prevent recurring issues
• Created test plans based on TDD (Test-Driven Development) and ATDD (Acceptance Test-Driven Development)
techniques

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Research Partner

Jun 2015 - Jun 2018 (3 years 1 month)

I was a research partner and part of the showcase of the project "Estimación de la Cobertura de los Organismos de Socorro en la ciudad de Manizales, en términos de su Tiempo de Respuesta, apoyado en Herramientas SIG". I also worked on my senior research project labeled "Escenario virtual para el prototipo terapeútico para la rehabilitación de la marcha en personas con Parkinson".

Luisa Fernanda Sierra Pava

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Luisa Fernanda Sierra Pava

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Behavioral traits