Luis Gomez
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Luis Gomez

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B2B Marketing | Ecommerce
Bogotá, Bogota, Colombia

Contact Luis regarding: 

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Full-time jobs

Timeline

work
Job
school
Education
2005
2022

Résumé

Jobs verified_user 0% verified
  • VapeRanger
    Digital Marketing Manager
    VapeRanger
    Jun 2020 - Jun 2022 (2 years 1 month)
    - Manage the digital marketing team and oversee marketing campaign coordination.
    - Identify and evaluate new digital technologies, and optimize marketing campaigns.
    - Measure and optimize site traffic and generate sales.
    - Enhance brand awareness in the digital space.
    - Develop, implement, and manage marketing campaigns that promote the products and services of the company (email marketing, social media, affiliate marketing, content marketing).
  • Presence Enghouse Interactive
    Marketing Manager Latam
    Presence Enghouse Interactive
    Feb 2016 - Oct 2019 (3 years 9 months)
    - Responsible for business development in Latin America (Andean Region, Brazil and Mexico) through B2B marketing activities.
    - Develop synergies through public relations agencies, influencers and associations of the customer relationship, BPO and debt collections industry.
    - Generated demand and brand awareness of products and services in prospects and existing customers by designing, distributing and making close follow up of content marketing and automated lead nurturing campaigns with proven ROI.
    - Strengthened lead follow-up with digital tools and marketing automation software.
    - Field marketing (coordination of events of the customer relationship industry and follow up of leads for business development).
  • M
    Sales Field Manager
    METROKIA S.A
    Feb 2014 - Feb 2016 (2 years 1 month)
    - Supervise sell in and sell out plans for three dealers: Metrokia, Vehikia and Carrazos with 12 sales points located in Bogota, Villavicencio, Duitama, Sogamoso and Tunja.
    - Develop sales strategies for business development and control factory indicators (KIA Motors Corporation Korea).
    - Support the execution of the sales force training plan.
    - Track customer satisfaction.
    - Generate activities to measure, control and drive traffic in sales points, ensuring display standards in each one.
    - Strengthened the position as number 2 brand in Meta in 2014.
  • P
    Marketing Analyst CALA
    Presence Technology
    Feb 2013 - Feb 2014 (1 year 1 month)
    - Support the online and offline marketing plan in Latin America in order to raise interest in prospects and existing customers to acquire products and services of the company´s portfolio.
    - Prospecting and confirm event attendees for business development.
    - Acquisition of new subscribers for company´s blog and weekly news clipping.
    - Update content marketing.
    - Fulfillment of the objective of weekly meetings generated for the sales team.
    - Fulfillment of the objective of event attendee's confirmation.
  • P
    Marketing Assistant CALA
    Presence Technology
    Feb 2012 - Feb 2013 (1 year 1 month)
Education verified_user 0% verified
  • Universidad Externado de Colombia
    Especialista en Gerencia de Mercadeo, Gerencia de Mercadeo
    Universidad Externado de Colombia
    Jan 2019 - Jan 2020 (1 year 1 month)
  • Pontificia Universidad Javeriana
    Ingeniero Industrial
    Pontificia Universidad Javeriana
    Jan 2005 - Jan 2011 (6 years 1 month)