Lucila Cuvry Brand Management Specialist with experience in Amazon, Facebook

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Client Success Manager

IPQ Team

Apr 2025 - Current (1 year 7 months)

Performance Analysis: Lead weekly brand meetings to review metrics, gather insights, and assign tasks, ensuring team accountability and effective communication. Customer Insights: Analyze customer feedback, A-Z Guarantee claims, and reviews to enhance satisfaction and identify improvement opportunities. SEO & Content Management: Optimize branded and non-branded keywords monthly and manage Amazon Posts to boost product visibility. Advertising Strategy: Collaborate on data-driven campaigns for sales growth, while developing reports and managing cases with Amazon Seller Support.

Private Label Amazon Catalog Manager

Dalstrong

Sep 2024 - Apr 2025 (8 months)

Oversigh and maintanence of Amazon catalog (over 300 asins) Catalog troubleshooting and case management Weekly listing optimizations and SEO research Weekly report development on organic rank, BSR and catalog metrics (Sessions, Views, Sales CVR, Orders, Units, etc) Developing of creative strategy for Amazon specific content Amazon marketing and promotional strategy and implementation

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Amazon Client Growth Manager

AMZ ADS

Feb 2024 - Aug 2024 (7 months)

Performance Analysis: Lead weekly brand meetings to review metrics, gather insights, and assign tasks, ensuring team accountability and effective communication. Amazon Brand Management and Amazon operations supervision (Inventory, Creative strategy, Marketing strategy, Catalog optimization and troubleshooting) Development of reports on demand as well as weekly reporting on sales, profir, conversion rate and traffic metrics. Advertising Strategy and Implementation: Data-driven approach on campaigns launch for sales growth, keyword research, ongoing optimization and oversight.

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Senior Brand Marketing Manager

Eva guru

Nov 2022 - Oct 2023 (1 year)

Planned and implemented comprehensive strategies for 4-5 American brands on Amazon, focusing on PPC, Marketing, SEO, Inventory, Catalog, Refunds, and Pricing Strategy. Conducted weekly client meetings to provide progress reports and coordinate long-term strategies across all sectors. Developed and optimized Catalog and SEO strategies, including product and keyword research for Amazon Ads campaigns. Executed marketing strategies through scheduling coupons, promotions, Prime Exclusive Discounts, and creating tailored audiovisual content for key events throughout the year.

Senior Advertising & Marketing Specilist

EMPLICIT

Jun 2021 - Nov 2022 (1 year 6 months)

Led the advertising team, developing marketing strategies and SEO positioning for US companies selling on Amazon in US, UK, and EU markets. Created and maintained advertising campaigns for multiple clients, ensuring effective brand visibility. Generated monthly and weekly reports on budget, sales growth, and traffic indicators to track performance. Provided continuous training and supervision to the team while collaborating with other departments to enhance internal processes and innovate reporting methods.

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Advertising Associate

Sunken Stone

Mar 2020 - Jun 2021 (1 year 4 months)

Marketing and online positioning SEO strategy development for US clients selling their product in the US Amazon market. (15-10 clients) Creating and optimizing Amazon Seller Central campaigns Delivery of weekly and monthly reports concerning ads performance and further adjustments for growth.

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Communications & Marketing Manager

MILHOUSE HOSTELS

Jan 2020 - Apr 2020 (4 months)

Development of communication strategies and associations aimed at marketing objectives and increasing tour sales, daily consumption and reservations in hostels Procedure manuals for writing and publishing on social networks.

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Communication and Digital Marketing Analyst

Tonal Media

May 2019 - Dec 2019 (8 months)

Operationalization of campaigns in digital media. Strategic development of digital communication for clients. Management of Facebook Business and Ads, Google Ads and Google Analytics.

Lucila Cuvry

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Lucila Cuvry

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