Luciana Barroso

Passionate about innovation, technology and people, I am a results-driven professional with a deep commitment to leveraging new technologies for digital transformation. My mission is to guide companies in their transition from the Traditional Economy to the Digital Economy. As a Business and Sales Executive, I bring extensive experience in business and sales, combined with a background in technology. This unique blend allows me to excel at bridging the gap between business and technology, ensuring that technological solutions are aligned with business objectives to drive tangible results. With over 20 years of corporate experience, I have built a robust and successful career in sales and partnerships, including in the IT sector. My expertise spans software sales and digital technology consulting, integrating strategy, design, and software engineering to deliver impactful solutions. I have worked across multiple industries, including finance, retail, manufacturing, healthcare, telecom and energy, which enables me to offer valuable insights and solutions tailored to diverse market needs. My consultative sales approach ensures that solutions are aligned with client objectives and deliver measurable results.