With a solid background in sales operations analysis and a proven track record of success, I help companies to reach their goals!
As a Senior Sales Ops Analyst at Labora, I have been instrumental in managing sales operations, constructing and monitoring OKRs and KPIs, and creating comprehensive dashboards for both internal and external clients. My responsibilities also include defining and monitoring goals for executives, conceptualizing and implementing improvements to KPIs, and analyzing the entry of new clients, all while efficiently managing CRM systems.
Prior to my current role, I served as a Sales Intelligence Coordinator at Agrofy, where I played a key role in developing and structuring the Sales Intelligence/Prospection Business Unit. I successfully defined KPIs and short/mid-term objectives, conducted A/B testing, and researched tools to make processes scalable. My experience also involved creating mixed cadence flows, dashboards, and reports, as well as collaborating with SalesOps to ensure lead qualification aligned with the commercial strategy. This BU helped to increase the company’s sales by 51% in 2022.
As a Lead Development Representative Jr at VAGAS.com, I implemented an effective outbound lead capture structure, defined KPIs, and generated smart leads lists for target companies. My role also included ensuring the accuracy and validity of contact information, identifying decision-makers, and continually improving the quality of target contact lists.
In addition to my professional experience, I bring a strong set of skills in business development, business intelligence (BI), and customer relationship management (CRM).
