L

Luan Baptista

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Brazil

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work
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Résumé

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  • Contra
    UI/UX Designer & Product Designer
    Contra
    Jul 2025 - Jun 2026 (1 year)
    Contra is a global independent work platform connecting professionals with tech-driven clients. Handled project-based contracts primarily for FinTech and digital payments startups.
    • Designed user-centered web and mobile interfaces for 3+ FinTech applications using Figma, streamlining complex user journeys and significantly improving overall usability metrics.
    • Conducted user research and usability testing across 40+ key interactions, iterating wireframes and prototypes based on data insights to ensure strict WCAG accessibility compliance.
    • Integrated AI tools (Claude Code, Cursor) into the design-to-development handoff process, generating precise basic HTML/CSS prompts that accelerated engineering implementation cycles by
  • Koala
    UI/UX Designer - E-commerce Conversion
    Koala
    Dec 2024 - May 2025 (6 months)
    Koala is an Australian-based furniture e-commerce brand generating millions in annual revenue, known for its direct-to-consumer digital experience.
    • Created high-fidelity mockups and responsive mobile-first designs for e-commerce platforms, ensuring absolute consistency with brand guidelines to deliver visually appealing digital experiences.
    • Developed detailed user journey maps and personas based on qualitative data insights, optimizing checkout usability and steadily increasing conversion rates.
    • Collaborated seamlessly with product managers and QA teams in an Agile/Scrum environment, launching A/B tested interfaces that resolved crucial user friction points.
    Key Technologies: Figma, Adobe XD, E-commerce Conversion,
  • Integra Connect
    UX/UI Designer - Product Designer
    Integra Connect
    Mar 2023 - Oct 2024 (1 year 8 months)
    Integra Connect is a MarTech startup developing digital solutions and custom platforms to optimize performance campaigns for enterprise clients.
    • Architected and maintained a scalable design system utilizing Figma Variables and component libraries, standardizing 50+ UI elements to ensure cross-platform visual consistency.
    • Structured information architecture and comprehensive wireframes for complex web applications, improving core user retention by simplifying navigation paradigms.
    • Partnered cross-functionally with frontend developers to align interface designs with technical feasibility, basic HTML/CSS concepts, and accessibility standards, reducing post-launch UI bugs.
    Key Technologies: Figma Variables, Design Syst