D
Daniel Lima
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Programmatic Manager
Lima, Callao Region, Peru
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Résumé
Jobs
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- PTraffic ManagerPersonal consultantJan 2021 - Current (4 years 10 months)- ●Plan and implement online marketing strategies with focus on Paid Search on Google and Social Media, having ownership of all Paid Search campaigns and subsequent performance metrics including CPA, ROI and CPC. Private and personal initiative to help Publishers get more traffic through Social Media to their websites to generate more Impressions and Revenue. Deep understanding on all Medias, such as Google Ads, Youtube Ads, Facebook Ads, Tiktok Ads and WhatsApp. ●Managing day-to-day analysis and execution of all paid search campaigns including tracking, analyzing, optimizing and reporting results on campaign performance whilst acting as project manager for relevant automation and data activation projects.
Programmatic Account Manager And Team LeaderMonetizeMoreJan 2020 - Current (5 years 10 months)- ●Training of new team members with example leadership, helping them with the whole cycle, from the beginning until they themselves become an expert. I just don't talk the talk, I do walk the walk. Canadian company with a long tradition in Digital Marketing on the SSP side. With over 200 employees all around the world working as one towards the goal, which is to increase revenue for our Publishers. ●Daily use of platforms as Google Ad Manager, Google Analytics, WordPress, Ad Inserter, AdSense, Data Studio, HubSpot, Click up and G-Suite. ●Growth an average of 15% on every Publisher most important metric: Revenue per Session. ●Analyses publisher performance on a daily basis for dips and upticks in key metrics e.g. CPM, RPM, Rev per Sessi- Account ManagerRicoh del PerúJan 2019 - Jan 2020 (1 year 1 month)- Prospecting 100% of new clients above the average of the account management team and conversion of 30% of those same clients through persuasion and deep understanding of the client's needs. - Development and implementation of sales strategies for equipment and services throughout metropolitan Lima, managing a portfolio of more than 100 clients with a monthly fee of 40 thousand dollars. Post-sales and installation of all equipment. Japan company in the financial services and multifunctional equipment areas present in more than 200 countries with an annual turnover of US $20 MM and with 90 thousand workers. Preparation of sales reports. Quarterly follows up the operation of all equipment in all clients. Visit at least 2 clients daily. Repo
- SService Area Manager Of Latin AmericaJan 2014 - Jan 2018 (4 years 1 month)- Exceeding sales goals by 15% on average every year in the service area by increasing new services and ensuring customers a well-personalized service. - Responsible for the customer service area for all the 500 customers nationwide, in addition to key customers throughout Latin America. Development and implementation of new strategies in the service area. Swiss transnational company in the quality control and color development areas present in more than 30 countries with an annual turnover of US $120 M, with more than 300 workers. Active recovery of all clients lost in the last 5 years. Supervision of the schedule of all associates under my watch. Direct report to the Regional Director and in charge of 10 collaborators. Achievements: ●E
Education
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- MBA In Business Strategic ManagementUnipJan 2020 - Dec 2020 (1 year)
- Master In Digital Marketing And Web AnalyticNeetwork Business SchoolJan 2020 - Dec 2020 (1 year)
- AAdministration And International BusinessAnhembi MorumbiJan 2013 - Jan 2016 (3 years 1 month)