Lauren Conger

Lauren Conger

About

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Nebraska, United States
Contact Lauren regarding: 
Flexible work
Starting at USD125/hour
groups
Networking

Timeline

work
Job
school
Education

Résumé

Jobs verified_user 0% verified
  • C
    Director | Vice President of People
    CompanyCam,
    Jul 2020 - May 2024 (3 years 11 months)
    • Operational Leadership: Spearheaded HR operations, enhancing efficiency and supporting hyper-growth through process optimization and automation, including performance management, HRIS, and onboarding systems. Strategic HR Partner: Collaborated across departments to standardize processes like role definitions, reporting structures, and compliance protocols. • Project Management: Directed cyclical HR activities and complex initiatives, including workforce planning, software purchasing and rollouts, and compensation reviews. • Data-Driven Approach: Provided leadership with actionable insights by analyzing workforce data and identifying trends to support strategic decision-making. • Launched and led internal sub-departments, including HR,
  • C
    Campaign Manager
    CompanyCam,
    Feb 2019 - Jul 2020 (1 year 6 months)
    • Created and led a new sub-department focused on customer retention, driving engagement through targeted campaigns and personalized communications. • Developed upselling and referral strategies by analyzing customer data and trends, boosting overall satisfaction and lifetime customer value. • Collaborated cross-functionally to produce podcasts, live events, and webinars, positioning the company as a thought leader and enhancing the customer experience.
  • B
    Marketing Specialist
    Beehive Industries,
    Jun 2018 - Jan 2019 (8 months)
    • Led the development and update of sales materials to enhance marketing efforts. • Directed the creative vision and execution of a new website to improve brand presence. • Conducted and maintained comprehensive competitor market research for strategic insights. • Managed all aspects of the largest annual trade show, including promotional giveaways, and event coordination.
  • A
    Associate Marketing Manager
    ADS Security,
    May 2017 - Current (9 years 3 months)
    • Spearheaded the website redesign in partnership with an external vendor, driving significant increases in both traffic and conversion rates. • Led PR, brand standardization, and social media strategy across 8 acquisitions as a key member of the M&A team. • Created a video library of customer testimonials, boosting social media engagement and driving website traffic. • Authored 20+ blog articles to strengthen brand authority, increase site traffic, and enhance social media content. • Managed a $250,000 budget to plan and execute the company's annual employee awards event weekend multiple years.
  • A
    Marketing Coordinator
    ADS Security,
    Jan 2015 - May 2017 (2 years 5 months)
    • Promoted to lead larger projects, including the design and launch of a new responsive website in January 2015, featuring a blog I oversee and contribute to regularly. • Managed social media channels, supported sales reps with advertising and collateral needs, and created video content to enhance brand visibility. • Led community-focused CSR initiatives and used data-driven strategies to improve marketing efforts, combining a passion for visual storytelling with corporate social responsibility.
  • A
    Marketing Assistant
    ADS Security,
    Jun 2013 - Jan 2015 (1 year 8 months)
Education verified_user 0% verified
  • A
    Organizational Development & Design Certification
    Academy to Innovate HR (AIHR)
    Jan 2025 - Feb 2025 (2 months)
  • S
    SHRM-SCP
    Society of Human Resources Management
    Dec 2023
  • University of Nebraska-Lincoln
    Bachelor of Arts
    University of Nebraska-Lincoln
    Jun 2006 - Dec 2010 (4 years 7 months)