Laura Vázquez CRM | Retention | Lifecycle Marketing

Jobs 0% verified

Campaign Operations Specialist (Marketing Automation/ CRM)

Binance

Jul 2022 - Aug 2022 (2 months)
CRM specialist

Stori

Oct 2021 - Jun 2022 (9 months)

- Developed, improved, and automated the activation, retention, and conversion part of the customer's journey. Created strategies and plans for Email, SMS, Push notifications, and WhatsApp single sending campaigns and automated communications
CRM Specialist

Moons

Apr 2021 - Oct 2021 (7 months)

- Planed, devolved, and implemented email, SMS, and WhatsApp campaigns and strategies. Improved, optimized, and automated the channel and the referral program. Customer io, Liquid, HTML.
CRM-Campaign & lifecycle analyst

Linio

Jan 2020 - Apr 2021 (1 year 4 months)

- Created and executed emailing and push notification strategies and campaigns. Reported useful insights, based on the performance of our strategies, using data gathering and analysis and email deliverability. Salesforce, Emarsys, Braze, HTML. Adjust.
Marketing analytics regional analyst

Linio

May 2019 - Mar 2020 (11 months)

- Analyzed data, identified opportunities, and provided recommendations for each country based on the behavior and performance of each marketing channel. Used data analysis and forecasting to provide insights. SQL, Excel, Adjust y Google analytics
M

Statistics Analyst

Museo del Palacio de Bellas Artes

Jan 2017 - Aug 2017 (8 months)

- Created and implemented KPIs for the development of temporal art exhibitions for one of the most important museums in Mexico city. Working with different areas to improve processes and visitor experience. - Experience.Projects coordinating different areas of the museum to improve surveys and make them useful and easy.
STAFF Internationat Tax Advisory

EYT

Jan 2016 - May 2016 (5 months)

- Internship. Working with several teams at the same time to help the achieve their objectives.

Education 0% verified

Laura Vázquez

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