Karen Hortua Asistente de marketing, community manager

Jobs 0% verified

I

Marketing assistant

Ingenieros de marketing IMK

May 2023 - Mar 2024 (11 months)

Actively managed five accounts, conducting benchmarking and developing content calendars.
Designed graphics and conducted mystery shopper activities to evaluate and improve service.
Structured content and translated web pages, optimizing their SEO on WordPress and Google My Business.
Managed social media and wrote newsletters, increasing reach and customer loyalty.
Prepared detailed MetaBusiness reports to measure performance and adjust marketing strategies.
F

Community Manager Intern

Finca agroecológica Happy Fruit

Oct 2022 - Nov 2022 (2 months)

Managed the social media accounts of the farm, increasing online presence.
Edited and produced reels, increasing interaction and followers.
Redesigned packaging to improve product presentation and appeal. Participated in the Banana and Cacao Summit, selling products and representing the company at the event.
C

Marketing intern

Cocereales Durena

Oct 2020 - Dec 2020 (3 months)

Conducted inventory counts to maintain product accuracy and availability.
Prepared orders and conducted product sampling to ensure quality. Created an instructional checklist to ensure traceability and quality in products.
Collaborated in implementing continuous improvement processes to optimize logistics efficiency.
Marketing intern

Dexon Software

Oct 2020 - Dec 2020 (3 months)

Created detailed buyer personas to identify and segment the target market.
Conducted benchmarking to analyze the competition and develop effective
marketing strategies.
Researched and prospected potential clients to create a robust database
Marketing intern

Dexon Software

Oct 2020 - Dec 2020 (3 months)

Education 0% verified

Karen Hortua

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Karen Hortua

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