Juan Fernando Aya

Juan Fernando Aya

About

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Commercial Manager | Business Development Manager | Sales LATAM | Industry | Energy, Oil & Gas | Sales Leadership
Bogotá, Colombia

Contact Juan regarding: 
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Full-time jobs
Starting at COP15M/month ~USD4.87k/month
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Résumé


Jobs verified_user 0% verified
  • GE Power
    Senior Sales Manager - Latam Aeroderivative Gas turbine services
    GE Power
    Jun 2024 - Sep 2025 (1 year 4 months)
    Lead the commercial strategy and P&L of aero gas turbines services in the Andean and Caribbean region, managing state and private accounts, high-value tenders and negotiations with multiple stakeholders. Coordinate global engineering and operations teams to structure technical-commercial proposals, prioritize strategic opportunities, and ensure cost-effective closings with risk mitigation. • Led the introduction of a new fuel transition system for LM2500 G4+ turbines, securing a $9M contract with Bahamas Utility Company (2024), enabling the country’s shift from diesel to LNG. • Standardized risk matrices and technical assumptions to speed up internal approvals and reduce rework in technical and commercial clarifications. • Consolidated C-le
  • GE Power
    Senior Sales Manager - Latam Steam Power Services
    GE Power
    Jun 2019 - May 2024 (5 years)
    Manage portfolio of services, upgrades and spare parts for steam turbines, generators, boiler and emission control systems in andean region and caribbean. Develop comprehensive reliability and maintenance proposals, design financial schemes aligned with customer cash flow and ensure competitive closings. • Won the AES ITABO bid for USD 8M by repositioning the repair offer towards complete stator and rotor replacement, negotiating extended warranties and generating recurring contracts as a sole supplier. • I promoted the recovery of GECELCA 3 with HP-IP repair that reduced the lead time of commissioning by 30%; I closed a contract of USD 7.7M (final USD 16M) and returned the plant to service before the dry season. • Strengthened the regional
  • GE Power
    Sales Manager - Colombia & Ecuador Power Services
    GE Power
    Jan 2015 - May 2019 (4 years 5 months)
    Manage portfolio of services, upgrades and spare parts for gas turbines, steam turbines, HRSG, boiler and emission control systems in Colombia and Ecuador, opening markets in Central America and the Caribbean. Develop comprehensive reliability and maintenance proposals, design financial schemes aligned with customer cash flow and ensure competitive closings. • I structured together with TEBSA a reliability plan valued at USD 18M, incorporating a payment scheme linked to generation revenue projections. Ensured support by generating a financial model that balances CAPEX and OPEX. • I designed a methodology for modeling free cash flow per unit, connecting operational risks and maintenance windows. This approach made it possible to justify cont
  • General Motors
    National Sales Manager - ACDelco whole sales channel.
    General Motors
    Oct 2010 - Feb 2015 (4 years 5 months)
    Lead ACDelco's wholesale channel (Retail), restructuring the distributor network, mitigating market concentration and repositioning key lines (batteries, lubricants, brakes, filters). Lead international negotiations with suppliers and execute marketing and supply chain strategies to increase sales and profitability in the national automotive aftermarket. • Multiplied sales from USD 6M to USD 22M by diversifying the distributor network and decreasing reliance on principal from 90% to 40%. I implemented a differentiated portfolio model, avoiding price wars and achieving greater coverage. • I repositioned the battery line by introducing an international premium supplier and redesigning the local line. This change generated USD 1M in the first
  • General Motors
    Demand Planning Coordinator
    General Motors
    Mar 2008 - Oct 2010 (2 years 8 months)
    • Improved KPIs: increased first-order fill rate from 90% to 93% and boosted inventory turnover from 3.5 to 3.7, while driving 50% sales growth in key segments. • Planned annual purchases of $80M USD, maintaining a First Order Fill rate above 90% for 3 consecutive years. • Optimized the international supply chain from Asia, the United States, and Chile.
  • Colombiana de Comercio  Corbeta  Alkosto SA
    Warranty Supervisor
    Colombiana de Comercio Corbeta Alkosto SA
    Nov 2007 - Feb 2008 (4 months)
  • General Motors
    Road Test Engineer Trainee
    General Motors
    Jan 2007 - Jun 2007 (6 months)
  • SIX FLAGS
    Ride Operator
    SIX FLAGS
    Apr 2006 - Sep 2006 (6 months)
Education verified_user 0% verified
  • Universidad de los Andes
    Ingeniero Mecánico-Mechanical engineer-Maschinenbau engineer, Ingeniero-Engineer.
    Universidad de los Andes
    Jan 2003 - Dec 2007 (5 years)
Projects (professional or personal) verified_user 0% verified
  • w
    www.acdelco.com.co
    Dec 2013 - Current (12 years 9 months)
    Construcción y desarrollo de marca/canal/estratégia ACDelco para Colombia.