José Gabriel Aguilar Flores

PPC Strategist

Media Spearhead

Jul 2024 - Current (11 months)

• Managed 30 clients with a $140K+ monthly Google Ads budget, optimizing 180+ campaigns and achieving a 25% portfolio-wide conversion rate improvement within the first 8 weeks. • Enhanced conversion tracking accuracy by identifying and correcting deficiencies in all campaigns using Google Analytics and Tag Manager, providing clients with precise conversion data. • Collaborated closely with web developers, graphic designers, and the SEO team to identify opportunities for improving conversion rates and CTR, while also advising account managers on account performance and communication strategies.

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Regional

Lighthouse Storage

May 2024 - Current (1 year 1 month)

• Optimized Google Ads by building new campaigns from scratch, reducing the cost per lead from $120 to $30 within two weeks, and creating an effective conversion tracking method. • Revamped Facebook Ads by setting up a new Ads Manager account, transitioning from boosted posts to optimized ad campaigns, and implementing a comprehensive conversion tracking process. • Enhanced SEO and social media by managing copywriting and creatives, advising on UX improvements, and devising a new SEO strategy based on high-traffic keywords, boosting organic traffic and user engagement.

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Marketing Operations Specialist

VOOV

Nov 2023 - May 2024 (7 months)

• Drive paid ad and SEO strategies, elevating click-through rates and organic traffic, and fortifying the company's online presence for heightened engagement and conversions. • Manage diverse digital channels, overseeing social media content planning, YouTube management, and creating compelling visuals for effective organic and paid advertising, ensuring a cohesive brand presence and impactful user experiences. • Optimize user experience via landing page enhancements, leveraging data insights to refine and create landing pages. This results in elevated user engagement and conversion rates, thereby strengthening the company's digital footprint and customer interaction.

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Digital Marketing Engineer

Hite Digital

Jan 2022 - Sep 2023 (1 year 9 months)

✓ Manage & improve paid camping performance. Up-to 35 accounts from different industries - Monthly. • Google • Facebook • MS Bing Ads. ✓ Create & update ad copies to optimize weekly performance. • Google • Facebook • MS Bing Ads. ✓ Perform A/B testings. ✓ Orchestrate digital paid strategies since scratch in multiple platforms. ✓ Provide high-quality insights to improve landing page experience & ad relevance. I am always looking to gather quality traffic & leads. ✓ Set up tracking methods & use the collected data to enhance conversation rate & reduce cost-per-conversion. • Google Ads • Facebook Ads • Tag Manager • Google Analytics • Whatconverts • Google Search Console • Google Trends • Microsoft Bing Ads • Zapier

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Digital Marketing & E-Commerce Consultant

Independient

Dec 2021 - Aug 2023 (1 year 9 months)

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Digital Marketing & E-commerce Specialist

Isacc Media

Aug 2021 - Dec 2021 (5 months)

• Optimized Google and Facebook ad accounts, enhancing content planning for improved performance and increased ROI. • Managed end-to-end Shopify store creation, including copywriting, SEO strategy, and an enhanced unboxing experience. Negotiated with suppliers to reduce costs and directed photoshoot sessions for accounts.

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Project Manager & Shopify Builder

ISAMILUCI

Aug 2021 - Dec 2021 (5 months)

- Built Shopify store from scratch - Researched the market to find suppliers & negotiate with them to lower company cost - Managed the timeline for each task - Managed & built the content planning & photoshoot sessions - Performed Google & Amazon research to create an effective SEO & PPC strategy. - Built from zero SEO & Copywriting in each webpage & item from Shopify to increase ranking and CTR. - Created unboxing experience for each product

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DM & E-Commerce Specialist

Isacc Media

Aug 2021 - Dec 2021 (5 months)

- Handled Google & Facebook PPC Accounts - Performed Content Planning - Created Copywriting & SEO Strategies - Managed Shopify Account

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Community Manager

freelance

Dec 2020 - Aug 2021 (9 months)

✓ Handled Digital Community of Social Media Platforms, such as Facebook, Instagram & others ✓ Provided high-quality marketing services to prestigious brand accounts in retailer companies through brand awareness, lead generation & conversion campaigns

Sr. Sales & Tech Expert

Concentrix

Mar 2020 - Aug 2021 (1 year 6 months)

✓ Support & coaching sessions for team members to achieve company KPIs ✓ Offer IT services, subscriptions, products & more to business professionals ✓ Offer high-quality technical expertise to fix a wide range of issues in Windows PCs, MAC computers, android, iOS devices & others ✓ Help IT professionals determine the best software package to satisfy their needs ✓ Offer & provide top assistance using the newest technology to repair complex issues through remote sessions in up to 6 computers at the same time ✓ Provide to clients' insights regarding software features highly connected to one of the fortune 500 companies & one of the most popular ones ✓ Clarify the Clients concerns *Attaining the top performer position month over month*

Sr. Sales & Tech Support Specialist

Concentrix

Jul 2019 - Aug 2021 (2 years 2 months)

• Provided top-tier support and coaching to team members, driving them to exceed company KPIs consistently. • Successfully marketed IT services, products, and expert guidance to business professionals, while delivering high-quality technical solutions for a wide range of device issues. Maintained top performer status month after month.

Technical Support Expert (M365)

Concentrix

Jul 2019 - Mar 2020 (9 months)

- Provide high-quality costumer service support - Provide excellent tech support assistance to repair IT issues - Provide insights to each costumer related to troubles or how to use softwares & hardwares - Offer premium support assistance through remote session accesses - Educate each Costumer about new updates & how to use new features in each program - Clarify Costumer concerns *Attaining the top performer position month over month*

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Salesperson

freelance

Apr 2014 - May 2015 (1 year 2 months)

Sold outstanding tech items, such as; smartphones, tablets, computers, softwares & others. I was able to sharpen my sales skills & IT knowledge to provide an excellent buying experience to each client.

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Assistant General Manager

Transportes Santa Fe

Jan 2014 - Jun 2019 (5 years 6 months)

Earned an enriching & vast experience in multiple areas of a Small & Medium Sized Business (SME): ✓ Marketing ✓ Sales ✓ Acquisitions ✓ Accounting ✓HR ✓ Inventory ✓ Managing Teams & Many Others

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SEM & Digital Marketing Specialist

José Gabriel Aguilar Flores

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José's behavioral traits
José's likely patterns of behavior, thought, values, and emotion. Based on the HEXACO model, OCP instrument, and Torre’s own research.