Jorge Fuentes

Jorge Fuentes

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Helping Companies Win With HubSpot & MarTech | 51x HubSpot Certified | HubSpot Certified Trainer | HubSpot Academy Lesson Instructor
Merida, Yucatan, Mexico

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Jobs verified_user 0% verified
  • C
    Google Ads Specialist
    CLICKPlacement
    Oct 2024 - Current (2 years)
    Google Ads agency that works with small to global organizations to expand their digital reach and maximize prospect and customer engagement with proven Google Ads strategies.
  • L
    Digital Marketing Contractor
    Llama Lead Gen
    Jul 2024 - Apr 2025 (10 months)
    Build Buzz for Your Business.
    Generate Leads.
    Meet Your Targets.
    Then Beat Them.
  • S
    HubSpot Implementation Specialist
    Sidekick Strategies
    Feb 2023 - Current (3 years 8 months)
    HubSpot Implementation Specialist with George B. Thomas.
    HubHeroe in the making:
    https://hubheroes.transistor.fm/33
    https://sidekickstrategies.com/hubheroes/hubspot-world-certification-week-2024
    HubSpot Certified Trainer
    51 Active HubSpot Certifications
    #HubHeroe

    Working alongside HubSpot and Inbound legend, George B. Thomas, is beyond amazing.

    We are not only serving amazing clients, innovators, and providing HubSpot & inbound marke
  • OneLocal
    Marketing Analyst
    OneLocal
    Feb 2023 - Jan 2024 (1 year)
    As part of a freelance project, I performed the UA to GA4 migration of 500+ clients, helped with the OneLocal Analytics product revamp, and helped in the Paid Media and Programmatic Advertising implementation for companies in the Health Services, MedSpa, Moving, and B2B industries.
  • F
    Consultor independiente
    Fuentes Zapata
    Jan 2023 - Current (3 years 9 months)
    Below are the two different sides to my Fuentes Zapata gig:

    The LLC is a single-member business that has multiple lines of passive (or semi-passive) revenue:

    Currently, Fuentes Zapata LLC generates revenue that is attributed but not limited to the following activities:
    - Affiliate programs from specific MarTech tools.
    - Crowdfunded Real Estate via Fundrise.
    - Equity in startup: Arrived Holdings Inc.
    - Quarterly commission as a HubSpot Solutions Provider. (pre-2025)
    - Ecomm gigs (pre-2025)
    - 1-hour business growth consultations.



    The Individual:
    As Jorge Fuentes, we sustain the friends-turned-clientele relationships with Rubicon Carbon (TGP-funded $1B environment
  • Directive
    Paid Media - Account Specialist
    Directive
    Nov 2022 - Jul 2023 (9 months)
    Paid Media Specialist serving B2B & SaaS companies with monthly ad spend between $100-$500K USD
    I help serve ads on platforms such as:
    - Google Ads
    - StackAdapt
    - LinkedIn
    - Capterra

    And leverage tools such as:
    - TrueClicks
    - Google Ads Editor
    - ChatGPT Plus
    - Copy.ai

    I applied intent-based search campaigns to generate warmed up audiences which I could later retarget to via LinkedIn by leveraging the platform’s firmographics. The gist of it was Google Ads intent + LinkedIn’s firmographics = B2B gold.

    I also applied the creation and verification of TAM lists via ZoomInfo, which
  • JULIUS Connected  Grow
    Email Marketing Specialist
    JULIUS Connected Grow
    Sep 2022 - Apr 2023 (8 months)
    Assigned to client MSE Supplies.
    Responsible for customer retention via email marketing and marketing automation strategy.
    Via ActiveCampaign and Klaviyo implementation.
    Also aid in organic LinkedIn growth, and guide lead generation tactics that align with company-wide goals.
  • U
    Digital Marketing Consultant
    Uhuru Network
    Jan 2022 - Dec 2022 (1 year)
    Digital Marketing Consultant at Uhuru Network Texas LLC. An agency that is a:
    - Google Partner
    - Hubspot Platinum Solutions Partner

    Specialized in Media Buying (PPC, Display, Video, Search) and Marketing Automation through platforms such as:
    - Google Ads
    - Facebook & Instagram Ads
    - LinkedIn
    - Hubspot Marketing Hub
    - Pardot

    My marketing automation skills include but are not limited to:
    - Generating Workflows in Hubspot used for automating Email Nurture Series, updating Lead Scoring and Contact/Deal/Company properties.
    - Creating Custom Dashboards and Reports for Sales and Marketing teams.
    - Creating Engagement Studios (Drips) in Pardot
    - Automating Lists
    -
  • C
    Marketing Strategist
    Céntrico Digital Acquired by Uhuru Network Dec
    Dec 2021 - Jan 2022 (2 months)
    I started at Céntrico on December 6th, 2021, but Céntrico Digital was acquired by Uhuru Network Texas LLC, and I am a Marketing Consultant for Uhuru effective since January 2022.

    While at Céntrico I specialized in PPC Advertising and Marketing Automation with tools such as:
    - Google Ads
    - Facebook Ads
    - LinkedIn Ads
    - Hubspot
    As well as supported results with other relevant tools such as Google Data Studio, and Analytics.
  • P
    Insurance Agent
    Primero Tu Patrimonio
    Feb 2021 - Dec 2022 (1 year 11 months)
    Founder of insurance agency Primero Tu Patrimonio in the city of Mérida, Mexico.

    Licensed insurance agent level "A". Specialized in selling auto insurance as an independent insurance broker for Quálitas Compañía de Seguros, the top-rated car insurer in Mexico, with 1 out of every 3 cars in the country being insured by it.

    Primero Tu Patrimonio's offering also covered Health, Life, and Savings insurance provided by Allianz. Since August 2021, I became a certified advisor and corporate insurance agent of Allianz, the third largest insurer in the world with AUM beyond 2.5T EUR.

    Insurance License Number: V308827

    I later donated my whole insurance portfolio to my friend Arturo. And Primero Tu Patrimoni
  • Course Hero
    Online Tutor
    Course Hero
    Feb 2020 - Dec 2021 (1 year 11 months)
    Successfully became a paid online tutor at the Course Hero platform since February 2020. I mainly specialize in the subjects of:
    - Management
    - Business
    - Entrepreneurship
  • I
    Volunteer
    Instituto Yucateco de Emprendedores
    Jan 2020 - Jul 2020 (7 months)
    Volunteered as part of my career's social service at the Instituto Yucateco de Emprendedores (IYEM) for 6 months.
    Worked mainly in the co-work section, and as the COVID-19 pandemic hit, I was part of the team of people who revised applications for receiving government aid in the state of Yucatan.
  • P
    Member of Municipal Committee
    Partido Encuentro Social
    Aug 2017 - Oct 2017 (3 months)
    Member of the municipal committee of policial party Encuentro Social in Merida, Yucatan, Mexico and I also became member of the political state commission of the party.
  • P
    Member of Youth Committee
    Partido Encuentro Social
    Mar 2017 - Jul 2017 (5 months)
    During march to July 2017 I was part of the youth committee of political party Encuentro Social, in the state of Yucatan, Mexico.
  • W
    International Advisory Board Member and COO Mexico Office
    Wheels of Hope Rising Foundation
    Jan 2016 - Dec 2017 (2 years)
    IAB Member and COO of its Mexico Office.

    January 2016 – December 2017 – International Advisory Board Member of the Wheels of Hope Rising
    Foundation
    ● In charge of the Zero Hunger Better Life Program (ZHBL)
    ● Evaluate the viability of programs in Mexico and Nigeria.
    ● Create social media awareness and marketing campaigns for fundraising and new donors’
    involvement.
    ● Helped create the marketing campaign that gave us the “Hero Award 2017” by PeaceJam
    Foundation in the “Best Up and Coming Peacemaker” category.
  • A
    Marketing Coordinator
    Azteca Inflables SA De CV
    Jun 2015 - Dec 2021 (6 years 7 months)
    General Duties:

    - Function as the Community manager of company’s social networks (Facebook,
    Twitter, LinkedIn)
    - Manage the Google AdWords campaign
    - Manage the Facebook Ads campaign
    - Manage e-Mail marketing campaign through MailChimp
    - Manage other relevant Inbound Marketing campaigns
    - Monitor competition’s keywords with SEMrush
    - Suggest web page optimization with SEOquake
    - Create monthly sales charts to show objective sales vs. real sales
    - Design advertisements for online marketing campaigns
    - Analyze campaign performance with Google Analytics
    - Write articles in Blog Azteca Inflables with WordPress
    - Manage, allocate and execute marketing budget.
    - Monitor a
  • A
    Online Marketing Assistant
    Azteca Inflables SA De CV
    Feb 2014 - May 2015 (1 year 4 months)
    As a marketing assistant I was responsible for assisting the marketing department in the oversight of the inbound marketing budget, community management moderation of social media networks, keyword generation for search engine marketing campaigns and creation of sales revenue targets reports for the managers on a monthly basis.
Education verified_user 0% verified
  • thePower
    Master of Business Administration - MBA
    thePower
    Jul 2024 - Jul 2025 (1 year 1 month)
  • CESUMA
    Master's degree, Teología/Estudios teológicos
    CESUMA
    Jan 2024 - Mar 2025 (1 year 3 months)
  • ENEB  Escuela de Negocios Europea de Barcelona
    Master's degree, Digital Marketing & Analytics
    ENEB Escuela de Negocios Europea de Barcelona
    Jun 2023 - Jun 2024 (1 year 1 month)
  • Universidad Isabel I
    Master's degree, Digital Marketing & Analytics
    Universidad Isabel I
    Jun 2023 - Jul 2024 (1 year 2 months)
  • Universidad del Valle de México
    Bachelor's degree, Law
    Universidad del Valle de México
    Jan 2017 - Jan 2020 (3 years 1 month)
  • SMC University
    Bachelor of Business Administration - BBA, Business Administration and Management, General
    SMC University
    Jan 2015 - Jan 2019 (4 years 1 month)
  • Humber College
    Associate’s Degree, Business Management
    Humber College
    Jan 2013 - Jan 2015 (2 years 1 month)
    Actividades y grupos:Ontario Colleges' Marketing Competition 2014 Team
  • D
    High School, High School/Secondary Diplomas and Certificates
    Downsview Secondary School
    Jan 2011 - Jan 2012 (1 year 1 month)
  • S
    High School, High School/Secondary Diplomas and Certificates
    St Thomas Aquinas Secondary School
    Jan 2009 - Jan 2011 (2 years 1 month)
Projects (professional or personal) verified_user 0% verified
  • J
    JorgeAlbertoFuentesZapata.com
    Mar 2025 - Current (1 year 7 months)
    The Source of truth about me. One day I decided to Google myself, my full name, Jorge Alberto Fuentes Zapata, and I found a lot of stuff. And I mean, a lot, and all are about me and my trajectory, pre and post marketing. I am not famous, but to Google, I even have a knowledge panel. No wiki page, though (yet). So, to tie it all together, I have created a specific page dedicated to tie in all of the potential stuff you may find about me online. Here is the source of truth about Jorge Alberto Fuentes Zapata, and I am very humbled by anyone who decides to read this, so if you do, thank you, from the bottom of my heart. You rock!
  • C
    Conversion Tracking Made Easy
    Jan 2024 - Current (2 years 9 months)
    A course that was first published at Udemy, then taken down from there because they demanded new content on concepts that did not change one bit since the creation of the course. I made 1 sale, with 1 student who rated it a fair 3.5 out of 5 stars, and now it’s free for all the world to enjoy! Check it out on YouTube and upskill in conversion tracking!
  • A
    Author: “Mecanismos de Libertad Financiera
    Dec 2023 - Current (2 years 10 months)
    SPANISH: Autor del libro Mecanismos de Libertad Financiera, disponible en Amazon Mx: https://www.amazon.com.mx/Mecanismos-Libertad-Financiera-Estrategias-Generaci%C3%B3n-ebook/dp/B0CQYF4WJZ 398 copias vendidas durante 2024. Publicado de manera independiente. ENGLISH: Author of the book “Mecanismos de Libertad Financiera”. Available on Amazon Mx. 398 copies sold during 2024. Independently published.
  • J
    JFuentesTrading
    Aug 2015 - Current (11 years 2 months)
    Website created for the purpose of showcasing my stock market investing and trading abilities along with analytical papers regarding certain publicly-traded corporations.
  • T
    Total Skills Videos
    Oct 2008 - Feb 2017 (8 years 5 months)
    Ran the website TotalSkillsVideos.com as a hobby, a website made for own Total Skills Videos Facebook page which reached over 45,800+ followers (facebook.com/TotalSkillsVideos) at its peak and its YouTube channel (youtube.com/fuentesquatre) with over 6,700 subscribers. Channel ultimately reached above 3.2 million all-time video views at its highest moment. Videos consisted of in-game soccer skills from professionals synchronize
Awards verified_user 0% verified
  • H
    Honours Graduate
    Humber College Institute of Technology and Advanced Learning
    May 2015
    Graduation with Honours from the Business Management program of The Business School at Humber College, (GPA of 83.6). May 2015.
  • D
    Social Sciences Award
    Downsview Secondary School
    Jul 2012
    Received Social Sciences Award upon graduation for outstanding academic achievement in Grade 12 of High School for the course of: World History: The West and the World Downsview S.S. 7 Hawksdale Rd, North York, ON, M3K 1W3
  • S
    Honour Roll
    St Thomas Aquinas Secondary School
    Aug 2009
    Received Honour Roll upon completion of Grade 9 of High School at St. Thomas Aquinas Secondary School. St. Thomas Aquinas Secondary School 25 Corporation Drive, Brampton ON, L6S 6A2
  • D
    Student of the Month
    Drummers Choice
    May 2007
    Received Student of the Month award for the month of May, year 2007. Granted by Instructor Ilios Steryannis, and Lesson Coordinator Marco Spadafora. Musician's Choice / Drummer's Choice 71 West Drive Brampton, Ontario L6T 5E2
Publications verified_user 0% verified
  • S
    Prosper with Purpose: Living a Life of Integrity and Success through Biblical Principles
    Selfpublisjed
    Apr 2025
    n a world obsessed with shortcuts, profit margins, and hustle culture, Prosper with Purpose offers a refreshing answer: yes. Drawing on timeless biblical wisdom and his own journey as a lawyer-turned-marketer, entrepreneur, and faith-driven consultant, Jorge Alberto Fuentes Zapata (Jorge Fuentes) shows that integrity is not a barrier to success-it’s the foundation for a life of lasting impact. Through real stories, practical strategies, and honest reflection, you’ll discover: The biblical roots of integrity and why it matters in every area of life How leaders like Job, Daniel, and Jesus modeled unwavering character-even under pressure Modern case studies of companies and individuals who chose ethics over expedience and reaped the rewards Ac
  • I
    Mecanismos de Libertad Financiera
    Independently published
    Dec 2023
    El libro "Mecanismos de Libertad Financiera" está diseñado para el mexicano promedio que busca alcanzar la libertad financiera mediante diversas estrategias de inversión. El autor presenta diferentes mecanismos e instrumentos de inversión que permiten obtener ingresos pasivos de manera periódica y con el potencial de cubrir gastos básicos y necesarios. Algunos de los mecanismos de libertad financiera (MLFs) mencionados en el libro incluyen: Crowdfunding inmobiliario: Invertir en proyectos inmobiliarios a través de plataformas como Monific, Expansive, Briq y 100Ladrillos. Crowdleasing (arrendamiento colectivo): Invertir en la compra de activos y convertirse en arrendador a través de plataformas como Lendera. Crowdfunding (capital de riesgo)
  • I
    Ten Declarations of Faith and Prosperity
    Independently published
    Apr 2020
    Ten Declarations of Faith and Prosperity, available on Amazon. Free PDF at www.declarationsoffaith.weebly.com
  • I
    The Correlation: Gold's Price Drives the Stock
    Independently published
    May 2017
    A look inside the historical market price correlation of gold with its respective producer companies' common stock. In this reasearch you will find relevant information regarding the correlation between the ups and downs of gold's price and its effect on the market prices of the world's largest gold producers' shares. ISBN-10: 1521309507 ISBN-13: 978-1521309506
  • P
    The Role of the Private Sector in Financing for Development and the Public Sector's Accommodation.
    Public domain
    Dec 2015
    This project was made for the purpose of completing the assigned Final Project through the massive-open-online-course of Financing for Development provided by the World Bank Group through the Coursera.org platform, which focuses on some of the strategies the public sector can use to incentivize the private sector in collaborating for infrastructure development projects and overall financing for development.
  • P
    For 2016: Mérida City Has Room for Improvement
    Public domain
    Dec 2015
    A report that showcases a sustainable infrastructure project that Mérida City and the Metropolitan Area comprised of Ucú, Umán, Kanasín, and Conkal can integrate in order to achieve Eco-city sustainability and the 11th Sustainable Development Goal of the United Nations by 2030. It entails a rapid transit system that will interconnect the City and the Metropolitan Area, while at the same time powering the region with renewable energy infrastructure for which there is "room". Sent to Mauricio Vila, Mayor of Mérida City, with the help of knowledge from edX.org and Delft University of Technology's initiative of Next Generation Infrastructures.
  • P
    Simulated Trading - An Average Investor
    Public domain
    Dec 2015
    A 7-week step-by-step informative read of a simulation of stock trading in the Toronto Stock Exchange. Made possible by the Canadian Game at Investopedia. Jorge Fuentes is an individual investor with shares in corporations trading in the TSX (Toronto Stock Exchange) and BMV (Bolsa Mexicana de Valores). This valuable simulation served to enhance his investment strategy, due to the conclusions at which he arrived. This document is a monument to stock market short-termism. Sadly, in the financial world, we all become very short-term sighted and only those with a long-term strategy, "passive indexers" as they call themselves, will survive. This document showcases the value of long-term strategies and the difficulty of thriving with short-termis