JONATHAN BARRETO

Professional Experience: Digital Marketing Manager | Led comprehensive digital marketing strategies for international clients, optimizing return on investment (ROI) and achieving conversion goals. Effectively managed advertising campaigns on platforms such as Google Ads, Facebook Ads, LinkedIn Ads, and others, maximizing brand visibility and generating qualified leads. Developed and executed content strategies, including blogs, social media, videos, and email campaigns, to increase audience engagement and strengthen online presence. Created attractive and functional designs for promotional material, websites, and social media, ensuring a consistent and professional brand image. Conducted ongoing analysis of metrics and data to identify trends, improvement opportunities, and adjustments in marketing strategies, ensuring continuous growth and adaptation to the market. Collaborated closely with internal and external teams to ensure alignment of marketing efforts with business objectives and client needs. Key Achievements: Achieved a 300% increase in ROI in advertising campaigns through segmentation optimization and bid adjustments. Increased organic website traffic by 50% through SEO strategies and high-quality content. Successfully implemented an influencer marketing strategy resulting in a 25% increase in sales during the first quarter. Led the successful launch of international marketing campaigns that surpassed the set conversion target by 15%.