J
Jessica Leal Perez
About
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Querétaro, Mexico
Résumé
Jobs
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Project Manager /Senior Operations AnalystCertifyosJan 2023 - Jan 2024 (1 year 1 month)Job • Project Planning & Coordination • Process Optimization • Reporting & Documentation • Training & Development- (Xentral(B2B Logistics Center) & Vamos o Qué A.C. (Non-Profit Organization)Oct 2022 - Jan 2023 (4 months)• At Xentral, design of the "Remembering Those Who Paved the Way" campaign (Day of the Dead), humanizing the industrial brand with illustrations and messages with Mexican identity. • At Vamos o Qué A.C., creation and facilitation of emotional workshops for girls, along with visual content production and volunteer management. Campaign with direct impact on over 20 beneficiaries.
- BMarketing CoordinatorBernardini - Art Gallery and Auction HouseJan 2022 - Jan 2023 (1 year 1 month)• Social media strategy, newsletters, and events focused on art and luxury. • Over 80% increase in reach and digital consolidation of the brand. • Complete branding, e-commerce, and disruptive visual content. National niche community with high engagement in the first 3 months.
- &San Teo (Restaurant)& Foret (Artisan Bakery)Sep 2021 - Feb 2022 (6 months)• Development and execution of simultaneous campaigns with a social and visual focus. • For Foret, creation of the "Sweet Reminder" campaign (Pink October), with warm visuals and special edition product, achieving over 60% reach. • For San Teo, social media positioning through gastronomic storytelling, stylized visuals, and engaging texts.
- Creative and Digital Marketing StrategistFreelance ProjectsJan 2021 - Jan 2023 (2 years 1 month)
- LFounder and Creative DirectorLilith's Revenge - Alternative Clothing BrandJan 2021 - Current (5 years 10 months)
- TProject Manager / Data Analyst & Planner - Quality AuditsTÜV NORD MéxicoJan 2020 - Jan 2023 (3 years 1 month)• Project Planning & Coordination • Data Analysis & Reporting • Rudit Planning & Scheduling • Quality Assurance & Compliance • Risk Management & Issue Resolution • Training & Support • ISO/IATF knowledge
- RDigital Marketing CoordinatorRafa Alatorre - Fábrica EmprendedoraJan 2018 - Jan 2020 (2 years 1 month)• Planning and executing digital marketing campaigns, including social media, SEO/SEM, email marketing, and digital advertising. • Managing projects using JIRA, ensuring timely delivery of each phase. • Leading a team of creatives and analysts in content creation and customer acquisition strategies. • Analyzing metrics and KPIs to measure campaign success and propose continuous improvements. • Coordinating with clients to understand their needs and tailor strategies to meet their business goals.
Education
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- Ibachelor's degreeInstituto DicormoJan 2020 - Jan 2023 (3 years 1 month)