Jacob Elbaum 🌟 Conversion Rate Optimization Specialist | 🌱 Growth Marketer |

Growth Marketing Manager

Voice123

Feb 2019 - Jun 2020 (1 year 5 months)

- To drive a rigorous testing program with the aim of continuously launching, analyzing, optimizing, and scaling marketing strategies and channels. - To develop a deep understanding of the voice-over industry audience by analyzing behavioral metrics, monitoring and collating insights, and customer research. - To develop a segment-based view of our customers and educate internal clients on customer insights. - To manage the execution and optimization of both perpetual and seasonal campaigns. - To develop and take ownership of promotional email campaigns that win hearts and inspire memorable user experiences. (No spam, please!). - To aid in the ideation and launching of new product features. - To dig through data and discover key insights as

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Co-Founder

Insta Speed Growth & JE Digital Marketing Services

Apr 2018 - Jan 2019 (10 months)

- Cultivating multiple Instagram accounts from 0 to 1000’s of followers across 80+ actively managed Instagram accounts - Growing an Instagram Growth agency from 0 to 50 clients within just 4 months - Constructing an effective marketing funnel bringing in 50+ leads daily across multiple niches - Creation & development of a traffic funnel which successfully brought in over 100 daily unique users to the landing pages - Writing over 30 story-based sales emails to automate & convert daily leads into paying customers for various products

Head of Marketing (& Project Manager)

Banc De Binary

Nov 2015 - Mar 2017 (1 year 5 months)

- Managing an 18-person marketing team consisting of content writers, designers, email marketers, search engine optimization, media buyers, pay per click advertisers and social media managers - Overseeing a monthly advertising spend of $75,000+ across different platforms including website banners, social media advertising, pay per click advertising, and more - Maintaining & growing 3 separate multi-million dollar brands owned by the business - Increasing marketing communication activities for the 3 main brands by personally adding 6 new people to my department within just 3 months

Head of Marketing

WOO LLC Subway Restaurant Portfolio

Dec 2014 - Aug 2015 (9 months)

- Developing and executing 10+ marketing plans to increase traffic to storefront - Building weekly team goals sheet to incentivize employees to upsell - Co-managing 2+ Subway store operations simultaneously - Creating and analyzing weekly financial comparison worksheets to show monthly/annual growth

Business Development Manager

X

Jun 2013 - Dec 2014 (1 year 7 months)

- Initiating a system for gathering all necessary lead information (contact, location, type of lead, etc.) - Researching and generating between 30-50 leads every work day - Converting 3 leads to long term customers within the first 2 months of employment - Generating approximately $50,000 in revenue for various types of advertising

Jacob Elbaum

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