Jackson Weinreb

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Head of Growth

YieldFi

Jul 2025 - Current (1 year)

• Joined as YieldFi's first U.S. hire, tasked with scaling institutional TVL and establishing strategic distribution across crypto and traditional finance verticals. • Onboarded $20M+ in net new assets within four months, driving measurable growth through institutional LPs and ecosystem partnerships. • Secured key integrations and partnerships with leading L1 blockchain SEI and top consumer wallet Coin98, expanding YieldFi's reach to new user segments. • Developed and formalized expansion frameworks to penetrate new distribution channels including fintechs, API/data providers, traditional wealth managers, RIAs, and Web2 treasury managers.

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Head of Business Development

MAGNA

Apr 2022 - Jul 2025 (3 years 4 months)

• Joined as the first employee, assuming responsibility for creating and expanding the Business Development department from inception. • Achieved a significant milestone of onboarding over 100 clients, resulting in a top-line revenue exceeding $2m & an annual recurring revenue (ARR) exceeding $1 M with over $10B of assets under custody onboarded onto the platform. • Acted as the primary point of contact for Magna's diverse clientele, overseeing the entire customer journey from initial engagement through to successful customer support and satisfaction. • Spearheaded integration efforts with various L1's and L2's, extending Magna's product offering to their ecosystem projects resulting in expanded market reach. • Formulated strategic par

Director of Memberships, New Business

The Block

Jan 2021 - Apr 2022 (1 year 4 months)

• Third sales hire at The Block, tasked with engaging with clients, improving the sales process across both The Block's sponsorship and membership suites, and managing inbound sales. • Closed over 1.4M in revenue in 2021 . • Achieved over 100% of quota every quarter. • Achieved 370% of on target earnings in 2021 . • Average a closed deal size of $55K. • Sold out inventory for various sponsorship opportunities including display ad takeovers, sponsored content, newsletters and Podcasts • Expanded The Block Research membership business, closing top clients like Signature Bank, Bitwise, Dragonfly Capital and The Motley Fool. • Owned territory for investing companies such as GIC and Greylock as well as native crypto companies such as Oas

Business Development Lead

Blockworks

Jul 2019 - Jan 2021 (1 year 7 months)

• First business development hire, tasked with creating the company's first outbound process including pipeline build, prospecting, outreach, messaging, and first point-of-contact. • Sourced over 60 deals that converted to sponsorships, resulting in over $1 M in revenue, with an average deal size of $23K. • Achieved over 100% of quota every quarter, with an average attainment of 120%.

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