Ivan Sanchez Project Manager | Marketing | Customer Success | Marketing

Customer Success Manager

Outreach

Jan 2024 - Current (2 years 4 months)

Leading a team of 5 Consultants, my focus is building strong relations with customers by providing business review sessions, sharing best practices, and more, focusing on the growth and retention of their customers based on the desired business outcomes of the company. Drive platform adoption, assess the overall health of a customer's engagement with Outreach, and provide strategic insights and guidance to customers based on their goals, all this while focusing on their sales and marketing strategies.

Marketing Consultant

Qualtrics

Dec 2022 - Jan 2024 (1 year 2 months)

Provided strategic guidance on integrating customer experience data into product roadmaps, helping clients make customer-centric decisions that supported growth and innovation. Advised clients on implementing data-driven marketing strategies to enhance product and customer experience, utilizing the Qualtrics platform for optimized insights. Managed a portfolio of $5M USD for 15+ different corporate accounts in the US, achieving a retention rate above 94% quarter-over-quarter (QoQ).

CX Marketing Manager

MercadoLibre

Feb 2021 - Oct 2021 (9 months)

My team (3 people) and I created educational content, workshops, and resources that empowered sellers to optimize their listings and leverage promotional tools effectively. Developed and implemented targeted marketing strategies to boost seller engagement and visibility across the platform, driving increased traffic and sales for key accounts. Analyzed marketplace trends and seller data to provide personalized marketing recommendations, aligning strategies with sellers' goals and improving conversion rates.

Project Coordinator

Uber

Sep 2016 - Jun 2018 (1 year 10 months)

Member of the launch team in (20-person team). Led and Onboard Sales teams in different cities across Mexico, coordinating efforts between teams and restaurant orgs.

Marketing Project Manager

Uber

Jun 2016 - Feb 2021 (4 years 9 months)

Managed regional project initiatives for the Uber One subscription program, coordinating with cross-functional teams across EMEA and the US to drive subscription growth and user engagement. Spearheaded targeted campaigns and product enhancements that boosted subscriber retention by 18% and contributed to a 25% increase in new subscriptions in key markets. Oversaw the implementation of performance metrics and data analysis processes, leveraging insights to refine engagement strategies that led to a 20% increase in monthly active users.

Ivan Sanchez

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