Fractional Head of Growth — Contract public Remote experience
Mar 2019 - Current (7 years 4 months)
As the Fractional Head of Growth — Contract, I led go-to-market (GTM) strategies and revenue generation across the US and LATAM, owning the strategy and execution across sales, partnerships, and customer success. I built ideal customer profiles (ICP) and vertical plays, developed funnels and playbooks, and created KPI dashboards, leveraging AI and automation to reduce cycle time, improve win rates, and drive predictable annual recurring revenue (ARR) growth.
• Built and scaled sales and growth teams from 0 to over 10 members, focusing on hiring, onboarding, and coaching to align with the fast-paced startup environment.
• Drove market adoption and product strategy for startups, successfully scaling revenue from zero to six and seven figu