I'm CEO and a Co-founder at Adaviv. As an entrepreneur and technologist at heart, I bridge plant science, sensing, agriculture, image processing and data science to enable AdaViv to creatively put into practice novel sensing and computer modelling to build products that help our grower customers increase their yields, consistency and crop discovery; all towards the better understanding of crop plants and optimizing their cultivation.
I've been a Researcher, Writer, Consultant and Photographer and have published numerous high-impact articles in the top academic journals in my fields and my research has been featured in the Smithsonian Magazine, The Wall Street Journal, Wired, Forbes, The Guardian and the Atlantic - CityLab, among other media. I originate from the prairie grain belt provinces of Canada, namely Saskatchewan where there was nothing between myself and grassland fields and aspen bluffs but a rusty barbed-wire fence. There, I developed a strong interest in nature and the intricate interactions within natural systems – ecology. And so, it is that initial passion for nature that guides my career objectives towards, both, the pursuit of understanding human-nature interactions and the education of people and human systems on environmental change and sustainability.
