H

Hugo Aliaga

About

Detail

Lima, Callao Region, Peru

Timeline

work
Job
school
Education

Résumé

Jobs verified_user 0% verified
  • W
    Business Development Manager
    World Bridge Interpreters & Outbreak Games Studios
    Jan 2023 - Sep 2025 (2 years 9 months)
    Generated a $1.2 M+ qualified pipeline in the first 9 months by identifying and engaging enterprise prospects across North and Latin America in IT, gaming and localization. Executed a strategic outbound program (email, LinkedIn, calls) targeting 400+ C-level contacts and achieved a 27% conversion rate to first-meetings. Partnered with marketing to deploy targeted campaigns using HubSpot and LinkedIn Sales Navigator, boosting inbound lead quality by 35%. Closed enterprise contracts worth $500K+ annually, offering tailored BPO & system-integration services for multilingual interpretation and game operations. Designed and implemented a CRM optimization process migrating from Salesforce → HubSpot, improving data accuracy and follow-up efficienc
  • Keycafe
    Business Development Manager
    Keycafe
    Jan 2023 - Jan 2025 (2 years 1 month)
    Drove B2B client acquisition across North America & Europe, generating $2M in new ARR for IoT and smart access control solutions. Managed the full sales cycle: prospecting, qualification, demos, proposals, negotiation, and onboarding for enterprise + SMB accounts. Implemented automated HubSpot workflows, lead scoring, and routing, reducing response time and increasing conversions by 28%. Localized GTM playbooks for hospitality, logistics, and real-estate markets, boosting qualified leads by 35%. Built a scalable outbound playbook using Apollo + Sales Navigator, reducing the sales cycle length by 22%. Mentored a team of 3 BDRs, standardizing cadences, KPIs, and messaging to elevate outbound performance. Represented the company at trade shows
  • BP
    Business Development Representative
    BP
    Jan 2021 - May 2023 (2 years 5 months)
    Coordinated B2B sales operations across Peru, Ecuador, and Bolivia, contributing to double-digit revenue growth in key markets. Managed a $15M+ regional pipeline, improving forecasting accuracy and sales visibility using Salesforce. Partnered with marketing + finance to optimize pricing strategies and promotional flows, shortening the sales cycle by 18%. Implemented regional dashboards for KPI tracking, enabling real-time visibility for distributors and internal teams. Strengthened relationships with automotive and industrial clients, improving contract renewals by 25% YoY. Produced market insights identifying under performing territories, leading to targeted commercial actions that increased regional share. Trained local sales teams on CRM
  • Repsol
    Marketing Analyst
    Repsol
    Jan 2018 - Jan 2021 (3 years 1 month)
    Developed and executed multi-channel marketing programs, increasing customer satisfaction by 15% through targeted messaging and content. Optimized the Repsol LATAM Pass program, boosting engagement and retention by 15%. Conducted market and portfolio analyses to refine product strategy, driving a 10% revenue increase in partner programs. Delivered performance insights and trend forecasting, enabling a 12% monthly sales uplift through data-driven adjustments. Led PR, influencer, and event marketing initiatives that increased brand visibility by 35% YoY.
  • Repsol
    Account Executive
    Repsol
    Jan 2018 - Oct 2019 (1 year 10 months)
    Supported enterprise sales teams and improved customer retention by 15% through proactive account management. Increased CSAT scores by 10% via improved quote fulfillment and post-sales follow-up processes. Identified upsell opportunities using updated pricing programs, generating a 5% increase in upsell revenue. Strengthened vendor and distributor relationships, improving cross-functional execution and boosting project efficiency by 10%. Expanded product alternatives and pricing strategies, contributing to a 10% diversification in revenue streams.
Education verified_user 0% verified
  • L
    Ontario Post Graduate Diploma in Digital Media Marketing Management
    Lambton College, Toronto, Canada
    Mar 2022 - Jan 2024 (1 year 11 months)
  • I
    Masters Degree in Digital Marketing
    Instituto Tecnológico de Monterrey, México
    Apr 2021 - Dec 2021 (9 months)
  • U
    Bachelor's degree in marketing
    Universidad de Lima, Lima, Peru
    Apr 2013 - Jul 2019 (6 years 4 months)