Hassan Mehmood

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Senior Advertising Manager / Operations Team Lead

Razab (US-Based Home & Kitchen Brand)

Jan 2026 - Current (6 months)

• Promoted within 3 months based on performance and leadership impact • Managed $250K+ monthly Amazon advertising spend across Sponsored Ads • Drove 80% year-over-year growth, increasing monthly revenue by $700K+ with only +0.7% TACOS increase • Led and mentored a team of 5–10 across advertising, operations, and creative functions • Managed full Amazon account P&L including ads, pricing, and inventory alignment • Launched and scaled multiple products using full-funnel PPC and listing optimization • Built data-driven frameworks to scale winning campaigns and reduce wasted ad spend • Owned forecasting, reporting, and KPI tracking in a remote environment
Senior Amazon Brand Manager

Zelevate

Feb 2025 - Dec 2025 (11 months)

• Managed Amazon brands generating up to $6.5M in annual revenue • Increased profitability by 38% through PPC optimization, pricing strategy, and operational improvements • Reduced TACoS from 18% to 13% while scaling revenue • Delivered 14% month-over-month growth through keyword expansion and conversion rate optimization (CRO) • Improved rankings and conversion rates through Amazon SEO and A+ Content optimization
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Amazon Brand Manager / Brand Strategist

1D Tousent Enterprise

Aug 2021 - Dec 2024 (3 years 5 months)

• Managed Home & Kitchen brands generating up to $1.5M in annual revenue • Oversaw $300K+ annual Amazon advertising spend • Built PPC frameworks, keyword strategies, and full-funnel growth systems • Improved product rankings, conversion rates, and ad efficiency

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