Enterprise Business Development
AB Tasty
Jan 2022 - Jan 2023 (1 year 1 month)
• Responsible for executing the go-to-market strategy on the global business team for SaaS solutions, including data analytics, website, application, and user testing. Offered internal support and guidance to executive leadership on marketing strategy decisions, and collaborated with cross-functional teams to drive improvement in quality, volume, service, and profitability.
• Analyzed multi-channel client data to enhance digital experience, boost satisfaction, and identify growth prospects. Achieved $250,000+ in referral expansions. Prioritized high-value customers using CLV insights for sustainable revenue growth. Collaborated with customer success to enhance marketing funnels, increasing click to-purchase rate by 33%.
• Exceed