Luis Guillermo Alvarez Puttzis
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Product Manager
Mexico
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Sr. Delivery Express ManagerZubaleJun 2021 - Dec 2021 (7 months)- Recommend and implement best delivery operations to retailers (OXXO, Alsea, KFC, Sushi Roll, Toks) to ensure sales growth and market share. - Analyze, recommend strategies and initiatives to grow Zubale ecommerce business. - Define and improve KPIs development and tracking for ecommerce and delivery performance; identify recommendations for performance improvement and growth. - Support delivery expansion to new stores and markets in 10 cities (Mexico City, Guadalajara, Monterrey, Tijuana, Mexicali, Culiacan, Hermosillo, Mazatlan, Obregon, Nogales)- EHead of OperationsEiyaJul 2020 - Jun 2021 (1 year)- Guaranteed operational satisfaction in CDMX; more than 250 businesses, 100,000 packages shipped and 99% effectiveness. - Guaranteed fleet satisfaction: recruitment, onboarding, training, evaluations, retraining, demand distribution, retention of more than 40 dispatchers. - Manage and coordinate Hub operational activities in Mexico City to ensure the safe, timely and cost- effective processing of land cargo freight and couriers. - Partnerships with DHL, Estafeta, Fedex and 99 Minutos. - Establish, monitor, and revise policies, procedures, and service standards for hub operations. - Establish and maintain the sorting and routing system for all hub warehouse operations regarding volume, damages, safety incidents, productivity, etc.
- FProject & Operations ManagerFunnel EmpireApr 2020 - Oct 2020 (7 months)- Developed internal processes and systems for our team that led to greater productivity and streamlined operations, which became a great asset for our organization. - Reaching a monthly profit ($50k USD) with only 6 team members. - Management of the follow-up process for sales and obtaining leads organically through social networks. - Responsible for the payments of 6 team members and management of the business mail to control expenses. - Control of the CRM, Task Manager and management of social networks.
- Growth & Operations ManagerGridoMay 2019 - May 2020 (1 year 1 month)- Lead the opening and growth of the start-up in Mexico, establishing policies and procedures to meet contractual obligations for schedule and installations for more than 70 electric charging stations in 3 different Mexican cities - Build and maintain relationship with clients, such as: Uber (Jump), Grin, Lime, MOVO and Bird. - Implement short-term and long-term strategies to achieve business plan and profitability goals (4.6x growth) with an average efficiency of 90%.
- MProject Operations ManagerMi!Jun 2016 - May 2019 (3 years)- Define and operate the monetization models that were used throughout the existence of the company: creation and sell of content (video, digital, POP), digital marketing with Facebook and Google Ads, creation of events, influencers marketing and sale - Collaboration with cross-functional teams to understand the application of Software Development Life Cycle methodology, including UI/UX design, architectural design, stakeholder feedback, development, and deployment.
Education
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- DEcommerce MarketingDev.fJan 2020 - Dec 2020 (1 year)
- Scrum MasterScrum.orgJan 2019 - Dec 2019 (1 year)
- DGrowth HackerDev.fJan 2019 - Dec 2019 (1 year)
- IBachelor degree in Economics and Business EngineeringITAMJan 2017 - Dec 2017 (1 year)