Social Media Strategist
The Techint Group
Jun 2017 - Aug 2021 (4 years 3 months)
- Creation and implementation of B2B social media strategy for the Techint Group companies in the world.
- Strategic management of 71 social media accounts worldwide (USA, Canada, Italy, China, Japan, Indonesia, Mexico, Guatemala, Colombia, Argentina, Brazil). 2.200.000+ combined followers.
- Social Media C-Level strategic advisory
- Creation and implementation of social media employee advocacy program with managers and directors (more than 35 trainings given, 500+ employees trained).
- Development of listening, reporting and monitoring on social media. Crisis management.
- In charge of social media management software (Sprout Social).
- Implementation of new external and internal communication (for 50,000 em