Gonzalo Solari

Gonzalo Solari

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Social Media Manager
Buenos Aires, Argentina

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  • Work for Impact
    Head of Growth public Remote experience
    Work for Impact
    Jun 2023 - Current (3 years 6 months)
    I lead a team responsible for the full funnel B2B growth strategy at Work for Impact, the fast, ethical, and cost-effective way to find, hire, and manage exceptional independent contractors across 185+ countries.

    - Go-to-market strategy
    - Demand Generation
    - Pipeline Building
    - Lifecycle Marketing
    - Content Creation
    - Multi-channel Campaigns
    - Analytics, KPI’s & Reporting
  • CeleBreak
    Digital Marketing Manager public Remote experience
    CeleBreak
    Sep 2021 - Jun 2023 (1 year 10 months)
    - Creation and implementation of B2C digital marketing strategy
    - Paid Media (Meta ads + Google ads)
    - Coordination of global content team
    - Strategic management of 12 social media accounts worldwide (USA, Spain, Germany, Global)
    - Social media C-Level strategic advisory
    - Influencer marketing
    - KPIs measurement
  • The Techint Group
    Social Media Strategist
    The Techint Group
    Jun 2017 - Aug 2021 (4 years 3 months)
    - Creation and implementation of B2B social media strategy for the Techint Group companies in the world.
    - Strategic management of 71 social media accounts worldwide (USA, Canada, Italy, China, Japan, Indonesia, Mexico, Guatemala, Colombia, Argentina, Brazil). 2.200.000+ combined followers.
    - Social Media C-Level strategic advisory
    - Creation and implementation of social media employee advocacy program with managers and directors (more than 35 trainings given, 500+ employees trained).
    - Development of listening, reporting and monitoring on social media. Crisis management.
    - In charge of social media management software (Sprout Social).
    - Implementation of new external and internal communication (for 50,000 em
  • T
    Corporate Communications Assistant
    TERNIUM GRUPO TECHINT
    Aug 2015 - Mar 2017 (1 year 8 months)
    - Creation of regional internal communications campaigns for 20,000 employees (Argentina, Colombia, United States, Guatemala, Mexico).
    - Writing and editing articles, coordinating editors and photographers.
    - Video production, animation and editing.
    - Social media: content generation and live coverage at events.
    - Institutional events coordination and campaigns.
    - Vendor management.