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Grishma Parmar

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Senior Product Manager
Toronto, Ontario, Canada

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Résumé


Jobs verified_user 0% verified
  • V
    Senior Product Manager
    Versapay
    Dec 2022 - Jan 2024 (1 year 2 months)
    Objective • To drive growth and adoption of B2B Cloud-based Accounts Receivable software for ERP clients Execution • Launched 4 major product features and defined the product roadmap by liaising with C-Suite executives and cross-functional teams like Sales, Marketing, Customer Success, Support, Engineering and Design • Designed customer-centric solutions using user research, data analysis, 1:1 client interviews, & surveys • Improved the sprint predictability score from 30% to 80% while multitasking as a PM, BA & SM • Refined & prioritised incident backlog leading to faster resolution and reduction in the tickets by 70% Impact • Received client's & internal team's appreciation the next day of launching self-service user management fu
  • WellSky
    Senior Product Manager
    WellSky
    Feb 2021 - Nov 2022 (1 year 10 months)
    Objective • To drive product engagement by building easy & intuitive user onboarding experience on mobile & internet banking platform for the 2 million credit card customers Execution • Managed, groomed & prioritised scrum product backlog using Agile JIRA, ensuring well-defined acceptance criteria, thorough UAT in each sprint and delivering high quality customer focused solutions • Collaborated with cross-functional team to ensure everyone is aligned with product vision and goal Impact • 86% of the digitally active customers visited the onboarding page to complete the tasks • 50% reduction in total days required to finish the onboarding tasks (from 120 days to 60 days) with an average session per customer of 2.4 resulting in the fast
  • Y
    Senior Product Manager
    YES Bank
    Nov 2018 - Jan 2021 (2 years 3 months)
    Objective • To make everyday banking easier for Yes Bank retail clients by implementing AI/ML solutions on platforms such as the Website, Facebook Messenger, Chatbot, WhatsApp, and Voice Based Device. Execution • Collaborated with Dev team & launched 20+ Industry First Features with 30+ projects in pipeline • Liaised with business verticals to understand the problem statement, gather requirements & brainstorm AI-centric solutions on Chatbot for the corporate and retail banking customers • Aligned product vision amongst leadership and key stakeholders boosting feature delivery rate by 33% Impact • 323% increase in unique chat sessions with 34 mn+ monthly interactions, highest in the industry • Spearheaded marketing campaigns resultin
  • Y
    International Banking Manager
    YES Bank
    May 2016 - Oct 2018 (2 years 6 months)
    Objective • To build & manage relationships with 150+ International Financial Institutions & Intermediaries i.e. Banks, Multilateral Agencies & Exchange House across Middle East, Africa, Asia, SAARC & ASEAN Execution • Liaised with International Banks & internally with Operations, Treasury, Trade, Branches & IT team to ensure smooth delivery of Letter of Credits, Bank Guarantees, Cross-border Trade Loans and Remittances • Brainstormed & strategized digitalization of credit approval processes for improving the TAT by 70% Impact • Felicitated as "Y-star of the month" for demonstrating professional entrepreneurship and for creating a Digital Query Handling tool to easily access 800+ International Banks Relationships Data
  • Abbott
    Digital Marketing Management Intern
    Abbott
    Apr 2015 - Jun 2015 (3 months)
    Objective • To design & execute digital marketing strategies for brands & products, enabling high visibility & sales Execution • Performed Digital Trends Analysis using tools like Google Analytics, Social Mention, and Quant cast • Conducted research & interviews to understand the customers & studied competitors across the globe Impact • Top 11/34 Summer Intern to be awarded the Certificate of Excellence for outstanding contribution
  • Infosys
    Systems Engineer
    Infosys
    Feb 2012 - Jun 2013 (1 year 5 months)
    Objective • To design & develop mobile apps using Android, Blackberry & iOS platforms; implemented 7 mobile apps Execution • Worked in a team of 20 to develop highly functional FieldForce CRM application in iOS platform Impact • Top 4/200 selected to develop an Employee SOS app, 4500 app downloads within 2 days of launch • Accomplished learning of Blackberry Tech delivered app 1 week before deadline, 1000+ downloads
Education verified_user 0% verified
  • E
    Post Graduate Diploma in Management (MBA),
    EPHRM IIM Calcutta
    Jun 2014 - Apr 2016 (1 year 11 months)
  • University of Mumbai
    Bachelor of Technology
    University of Mumbai
    Jun 2007 - May 2011 (4 years)