G

Gonzalo Sarra

About

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Buenos Aires, Argentina

Timeline


work
Job
school
Education

Résumé


Jobs verified_user 0% verified
  • Q
    Chief Marketing Officer (CMO)
    Qactions Srl
    Dec 2024 - Current (1 year 8 months)
    • Spearheaded a comprehensive global rebranding strategy to pivot the company from SAP services to a leader in QA/QC RPA, DevOps, and AI innovation. • Engineered autonomous marketing workflows using Make.com and AirOps, resulting in a 95% increase in operational efficiency. • Developed a high-impact storytelling and content engine that boosted brand engagement by 16.000% and generated 50 qualified leads within the first 12 months, with a revenue of $15.000 USD per conversion.
  • Darwin AI
    Freelance Copywriter
    Darwin AI
    Aug 2024 - Current (2 years)
    • Design and execute end-to-end multi-channel campaigns (LinkedIn, Blogs, Newsletters) via HubSpot for B2B/B2C markets in the US and Brazil. • Leveraged AI-driven content frameworks to scale production by 9X while maintaining editorial excellence. • Achieved a 75% average growth in LinkedIn engagement and a +66% increase in click-through rates (CTR) for blog-driven lead magnets.
  • S
    Marketing Director
    Soy Salud – Care People Solutions
    Jun 2024 - Dec 2024 (7 months)
    • Directed full-funnel performance marketing across Google, Meta, TikTok, YouTube and LinkedIn, managing a monthly budget of $10.000 USD. • Optimized paid search and social strategies, achieving a 22% reduction in Customer Acquisition Cost (CAC) and a 11% increase in conversion rates. • Oversaw the creation of 100+ high-performing creative assets and synchronized data analysis to scale lead volume by 50%.
  • Owners
    Scriptwriter – Copywriter – Creative
    Owners
    Apr 2024 - Jun 2024 (3 months)
    • Engineered high-conversion ad copy and video scripts for Google Search and social media platforms, specifically tailored for the US market. • Developed data-driven creative content for email marketing and landing pages, resulting in a 1000% increase in audience engagement and a 25% boost in conversion rates. • Ensured 100% brand alignment across digital channels while optimizing messaging to achieve a 10X return on ad spend (ROAS).
  • K
    Scriptwriter – Copywriter – Creative
    Kuro Partners
    Aug 2022 - Apr 2024 (1 year 9 months)
    Creation and writing of ads, guidelines, campaigns, monthly content plans, and advertising content for multiple brands in Argentina and LATAM, across various media platforms: Instagram, Facebook, TikTok, and Google Ads - Web Content - Packaging - Mailing - Newsletters - Blogs - B2B - B2C - Lead Nurturing.
  • F
    Scriptwriter – Creative – Producer
    FREELANCE CREATIVE
    Jun 2021 - Aug 2022 (1 year 3 months)
    Direct contact with producers, directors, actors and industry professionals. Project planning and execution. Creation and development of original plots, storylines, character arcs in both fiction and non-fiction works. From theater plays to digital TV series.
  • W
    TV Scriptwriter - Production
    Whatever TV
    Jan 2021 - Jun 2021 (6 months)
    Adapting ideas from the Production and Creative team. Creating and defining set design, lighting, dialogue, and actions in intentioned scripts. Ensuring proper positioning of visual elements. Collaborating and refining with Production to adjust the script as needed.
  • C
    Journalist, Writer and Freelance Contributor
    Clarín (Ñ) - El Intransigente - El Cívico
    Dec 2020 - Apr 2022 (1 year 5 months)
    Managed high-volume news coverage of cultural and entertainment events, conducting interviews and investigative reporting for major national media outlets. Maintained a rigorous output of 10+ articles per 8-hour shift, ensuring high-impact storytelling with zero orthotypographic mistakes and strict adherence to professional editorial standards.
  • Fidelio Films
    Music Video Scriptwriter - Production
    Fidelio Films
    Aug 2019 - Jan 2020 (6 months)
    Creation of visually striking elements that are coherent and cohesive with the artist's music. Collaboration and teamwork with Choreography, Art Direction and Cinematography departments.
  • E
    Copywriter, Literary Editor, and Community Manager
    Editorial Imaginante
    Jan 2018 - Mar 2019 (1 year 3 months)
    Creation and development of visual, audiovisual, and written advertising content for the company. Literary, orthotypographic and stylistic editing of various fiction and non-fiction texts. Management of social media and expansion of the client portfolio from 800 to 2000 in 12 months. Commitment to quick responses and swift action in client management.
Education verified_user 0% verified
  • U
    Bachelor's Degree in Literature, Linguistics and Proofreading
    Universidad Del Salvador, Filosofía, Letras y Estudios Orientales
    Jan 2017 - Jan 2022 (5 years 1 month)
  • Colegio Esquiú
    Social Sciences Orientated High-School
    Colegio Esquiú
    Jan 2009 - Jan 2013 (4 years 1 month)