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Gauri Manchanda

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Punjab, India

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Résumé


Jobs verified_user 0% verified
  • Z
    Acquisition Ninja
    Zomato (Intern)
    May 2025 - Current (1 year 4 months)
    • Managed 50+ Restaurant Menus: Coordinated updates and onboarding of food menus, ensuring timely and accurate entries, leading to a 15% increase in menu visibility on the app. • Data-Driven Decision Making: Analyzed customer feedback to recommend menu changes, boosting user interaction by 12% for restaurants with updated offerings. • Improved App Onboarding Process: Streamlined onboarding for 15+ restaurant listings, reducing processing time by 20% while maintaining brand consistency.
  • SBI Life Insurance
    Assistant Manager
    SBI Life Insurance
    Jun 2024 - May 2025 (1 year)
    • Applied customer engagement strategies to enhance digital brand visibility, contributing to 70 lakhs revenue growth. • Supported campaign performance tracking and insights sharing during customer outreach discussions. • Enhanced brand visibility through customer-centric communication, laying the foundation for creating compelling digital narratives and content strategies. • Created compelling content across internal channels like digital screens, and emails. • Analyzed engagement data via surveys and feedback tools to refine communication strategies. Partnered with cross-functional teams (sales, marketing, customer support) on strategic communication plans.
  • Octave
    Business Development Manager (Intern)
    Octave
    Apr 2023 - Jun 2023 (3 months)
    • Developed and managed social media channels, achieving a 30% rise in engagement by crafting targeted posts tailored to resonate with the audience • Executed influencer collaborations that resulted in a 25% increase in brand visibility, showcasing expertise in influencer marketing. • Launched email campaigns, achieving a 10% increase in open rates and 5% boost in conversions. • Supported PR efforts to enhance brand perception with creative content.
Education verified_user 0% verified
  • B
    Mba – Marketing and Business Analytics
    BML Munjal University, Gurugram
    Jan 2022 - Jan 2024 (2 years 1 month)
    CGPA: 7.0
  • S
    Bachelor of Business Administration
    Sri Aurobindo College of Commerce and Management, Ludhiana
    Jan 2019 - Jan 2022 (3 years 1 month)
    CGPA: 8.5
Projects (professional or personal) verified_user 0% verified
  • B
    Business Growth Consultant – Dadi Ka Pitara
    Jun 2023 - Jan 2024 (8 months)
    • Spearheaded the strategic expansion of a local sweets venture, boosting monthly revenue by 20% and expanding the customer base by 10% within six months • Planned and executed virtual community events and influencer collaborations, leading to 20% increase in brand visibility. • Streamlined operations, reducing costs by 10% while maintaining service quality
  • R
    Rebranding Project – Bira
    May 2022 - Jul 2022 (3 months)
    • Led market research to rebrand Bira, increasing brand awareness by 15% with consumer-focused strategies. • Analyzed retailer feedback, improving product placement and sales by 5%.
Awards verified_user 0% verified
  • L
    Leadership in Event Execution
    Nov 2023
  • E
    Excellence in Market Research
    Jun 2023
  • 2
    2nd Place in Business Model Competition
    Sep 2022
  • O
    Outstanding Achievement Award
    Jun 2022