Gabriel G L Soares

Gabriel G L Soares

About

Detail

Paid Traffic Specialist | Lead Generation and Sales | +20M in Sales | Available for B2B and Freelance Projects | Facebook Ads, Instagram Ads, and Pinterest Ads
Medellín, Antioquia, Colombia
Contact Gabriel regarding: 
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Full-time jobs
Starting at USD1.2K/month

Timeline

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Résumé

Jobs verified_user 0% verified
  • N
    Traffic & Performance Marketing Analyst
    Nutra Evolution Group
    Jul 2025 - Current (10 months)
    Supported a 3-person paid media team scaling multiple nutraceutical offers for the U.S. market, contributing to R$20M+ (BRL) in total revenue generated since Jul/2025. Managed and optimized Meta Ads campaigns across multiple funnels (prospecting + retargeting), focusing on CPA, ROAS, AOV and LTV improvements. Led creative testing and iteration (angles, hooks, UGC-style creatives, advertorial/VSL flows), improving CTR and conversion rate through structured A/B testing. Implemented performance routines: daily budget pacing, breakdown analysis (placement/device/geo), attribution checks, and rapid scaling/kill decisions based on data. Collaborated on CRO and funnel optimization (pre-sell → VSL → checkout), reducing drop-offs and increasing Init
  • F
    Traffic and E-commerce Manager
    Freelance Own
    Apr 2020 - Current (6 years 1 month)
    E-commerce, dropshipping and infoproducts scale for 6 and 7-digit annual revenues. Paid traffic management on Facebook Ads and Pinterest Ads. Campaign optimization with analysis of metrics such as ROAS, CPA, CTR and LTV. Development of conversion funnels and remarketing strategies. Management of budgets exceeding R$100,000/month for high-performance campaigns.
  • P
    Financial Consultant and Marketing Fundraiser
    Pontes Financial
    Feb 2018 - Feb 2020 (2 years 1 month)
    Development and management of paid traffic campaigns for customer acquisition. Analysis and optimization of conversion KPIs to increase retention and engagement. Implementation of branding and performance strategies for company growth.
Education verified_user 0% verified
  • U
    Marketing
    UniCV
    Mar 2023 - Dec 2025 (2 years 10 months)
  • A
    Advanced Paid Traffic Courses
    Mar 2020 - Current (6 years 2 months)
    Pedro Sobral, Bruno Lopes and Rafel Martins
Projects (professional or personal) verified_user 34% verified
  • S
    Scaling Dropshipping on Facebook Ads
    Jan 2025 - Feb 2025 (2 months)
    Investment: R$3,300. Total revenue: R$31,000. Average CPA: R$23.45. Featured: ABOs Strategy of Interests in Women's Fashion.
  • S
    Scaling Dropshipping on Facebook Ads verified_user Verified experience
    Sep 2024 - Feb 2025 (6 months)
    Investment: R$8,120. Total revenue: R$111,032. ROAS: 13.67. Average CPA: R$14. Featured: Advantage+ and retargeting strategy using multiple catalog variations in tools and fixtures.
  • S
    Scaling Dropshipping on Facebook Ads
    May 2023 - Current (3 years)
    Investment: R$176,000. Total revenue: R$533,000. ROAS: 3.03. Average CPA: R$62. Highlight: Advantage+ strategy and dynamic retargeting, using multiple catalog variations in women's fashion.