Gabriela Martinez Estrada

Gabriela Martinez Estrada

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SEO Content Strategist at Oracle Law Firm
Mexico

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Jobs verified_user 0% verified
  • Oracle Law Firm  Accident  Injury Attorneys
    SEO Content Strategist
    Oracle Law Firm Accident Injury Attorneys
    Oct 2024 - Current (1 year 11 months)
    • Led the strategic overhaul of the firm’s digital presence, increasing organic traffic by 45% and elevating search engine rankings to the top 10 for key legal terms within six months. • Spearheaded end-to-end website development, managing WordPress design, technical optimization, and publishing over 50 pieces of high-quality, SEO-optimized content. • Enhanced lead generation by 30% through data-driven strategies and leveraging analytics to refine performance and conversion pathways. • Transitioned from content creation to owning holistic SEO strategy and execution, demonstrating career progression and expertise beyond foundational roles. • Drove cross-functional collaboration to align digital assets with business objectives, positioning th
  • Oracle Law Firm  Accident  Injury Attorneys
    Search Engine Optimization Specialist
    Oracle Law Firm Accident Injury Attorneys
    Oct 2024 - Current (1 year 11 months)
    Executed SEO strategies, including keyword research and on-page optimization, increasing organic traffic by 35% and improving rankings for high-intent terms. Developed and managed SEO-driven content, strengthening search visibility and domain authority. Created and optimized WordPress pages, improving user experience and content performance.
  • I
    Senior Digital Asset & Campaign Operations Specialist (Coca-Cola Account)
    ICP Integrated Campaigns Platform
    Mar 2025 - Apr 2026 (1 year 2 months)
    • Led a team of 4 supporting digital asset delivery across global Coca-Cola campaigns • Owned end-to-end content workflows, improving asset organization and reducing delivery turnaround time by ~20% • Standardized metadata and QA processes, increasing asset discoverability and reducing content errors • Streamlined digital asset management (DAM) practices to improve workflow efficiency • Partnered cross-functionally with marketing, creative, and technical teams to ensure on-time delivery
  • C
    Digital Specialist
    CocaCola Account
    Mar 2025 - Apr 2026 (1 year 2 months)
    Led a team of 4, supporting digital asset delivery across global Coca-Cola campaigns. Owned end-to-end content workflows, improving asset organization and reducing delivery turnaround time by ~20%. Standardized metadata and quality assurance (QA) processes, increasing asset discoverability and reducing content errors. Streamlined digital asset management (DAM) practices, improving workflow efficiency across campaign execution. Partnered cross-functionally with marketing, creative, and technical teams to ensure on-time campaign delivery. Improved issue resolution time through structured support workflows. Managed content governance, including access, version control, and quality standards across platforms.
  • Regex SEO
    SEO Content Strategist
    Regex SEO
    Jan 2022 - Sep 2024 (2 years 9 months)
    • Shaped and executed data-driven marketing strategies, boosting organic traffic and brand visibility by over 12%. • Orchestrated cross-functional teams to ensure timely delivery of projects, optimizing workflows and communication, leading to a 30% improvement in project turnaround time. • Led market analysis to develop strategic, driving increased market share and client engagement by 10%. • Leveraged analytics tools to track and interpret campaign performance, providing strategic recommendations that optimized content and increased conversion rates by 8%.
  • Brand Iron
    Marketing Project Manager Assistant
    Brand Iron
    Jan 2022
    • Streamlined project workflows by coordinating cross-functional teams, resulting in a 10% reduction in project turnaround time and improved overall efficiency. • Assisted in the planning and execution of integrated marketing campaigns, contributing to a 12% increase in brand awareness and lead generation
  • Captain Words
    Copywriter | SEO Lead
    Captain Words
    Jan 2020 - Jan 2022 (2 years 1 month)
    • Led the creation of high-impact, SEO-optimized content across AI/ML and Blockchain verticals, driving a 10% increase in targeted organic traffic positioning the company as a thought leader in emerging technologies. • Developed and implemented advanced SEO strategies tailored to technical niches, resulting in a 4% improvement in search rankings and increased visibility for high-value keywords. • Managed content localization projects to expand reach in international markets, ensuring cultural relevance and maintaining brand consistency, leading to 8% growth in global engagement.
  • AB Languages
    English Spanish Translator | Medical & Legal Branch
    AB Languages
    Jan 2018 - Dec 2020 (3 years)
    • Facilitated effective cross-border communication by translating complex information into clear and concise language, supporting successful legal outcomes and improved patient care. • Developed tailored translation strategies that improved the accessibility and clarity of critical documents, enhancing client trust and satisfaction in highly regulated sectors.
  • S
    English Spanish Translator
    Sharpspring AB
    Jan 2018 - Dec 2020 (3 years)
    Translated medical and legal content, enabling clear cross-border communication. Improved document clarity and accessibility, enhancing client trust in regulated environments.
Education verified_user 0% verified
  • Berklee College of Music
    Modern Musician, Performing Arts
    Berklee College of Music
    Jan 2021 - Jan 2023 (2 years 1 month)
  • Neetwork Business School
    Master Class: Digital Marketing & Web Analytics
    Neetwork Business School
    Jan 2018 - Jan 2019 (1 year 1 month)
  • SharpSpring
    SHARPSPRING Advanced Certification
    SharpSpring
  • P
    Audiovisual Production Masterclass
    PAVERTE MEDIA PANAMA
  • Tecnologico de Monterrey
    Creative Worldbuilding | Exploring Five Dimensions Of Art
    Tecnologico de Monterrey