Gavin Hall
About
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Founder and Principal
Cincinnati, Ohio, United States
Résumé
Jobs
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- ODesign LeadONLINE TRAVEL GROUP LIMITEDFeb 1999 - Apr 2004 (5 years 3 months)Design lead and first employee at a B2B travel startup serving major aggregators. Built the design function and co-created white-label booking products across flights, rail, ferry, and car hire—owning UX, UI systems, and front-end craft while designing and coding the ecommerce and affiliate-tracking stack (ASP/JS).
Led partner integrations and launches with AOL, Expedia, lastminute.com, Ebookers, and Egg. Grew a cross-functional team and instituted documentation, QA, and release processes that improved speed, reliability, and conversion—helping the company scale rapidly through the early web years. 
Consulting Design DirectorEssque HotelsApr 2010 - Jul 2011 (1 year 4 months)Throughout my career i have travelled extensively to meet and work with clients around the world. It was and still is one of my primary motivations.
In 2010 i was fortunate to be invited to relocate to Dubai in the UAE for a year-long stint as a web design and development consultant to a new luxury hotel chain owned by the crown prince of the United Arab Emirates. Then called Tiara and later renamed to Essque, the concept was a bold vision of luxury combined with highly personalized services for visitors to the city.
During that time i was tasked with helping to design a comprehensive web platform and to integrate a design system created by Grey Global for the web. In addition i was asked to help build out a small web- OCreative DirectorONLINE TRAVEL GROUP LIMITEDFeb 1999 - Apr 2004 (5 years 3 months)I joined OTG as the first official employee when they started up and stayed with them through an exciting few first years as they rapidly grew into a significant entity in the B2B travel and tourism industry for the web.
Together we built white-label platforms for different travel aggregation technologies, including but not limited to flight bookings, car rental, ferry crossing tickets, rail tickets and more. Technologies that would be integrated into high-scale booking platforms such as Expedia and Lastminute.com.
As creative director my role was to wear many hats while building out a team of designers and engineers over t - Founder and Creative DirectorMagnet CoApr 2004 - Current (22 years 7 months)In charge of client services and product design day to day at Magnet. One of two original co-founders.
Education
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- Bachelors, Architectural DesignUniversity of WestminsterJan 1998 - Dec 2002 (5 years)
Projects (professional or personal)
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- KKatz TellerA fresh look for an established Cincinnati law firm Katz Teller is an established law firm located in Cincinnati, Ohio, founded in 1988. The law firm has been serving the Cincinnati area for over 30 years, and they needed a website that would keep up with the times and maintain their relevance in the industry. The website was outdated and didn't showcase the full range of services offered by the firm. Katz Teller wanted a website that reflected the professionalism and experience they provide to their clients.
- BBoard Game TablesA beautiful, engaging e-commerce experience for a popular board game company Board Game Tables (BGT) is a US-based company that designs and manufactures high-quality gaming tables. The client came to Magnet with a business problem that they were experiencing declining customer retention and sales despite their high-quality products. BGT realized that their website was outdated, and it lacked the features that customers expect from an eCommerce website. They understood that they needed a new website that could better showcase their products, improve the user experience, and increase sales. Magnet's challenge was to design and develop a new website that could improve customer retention, increase sales, and help the company stand out from its
- DDirections ResearchDirections Research, a distinguished business insights and analytics company, was looking to refresh its brand image with a completely new website. With new pages and services to be added, Directions Research wanted to really let these new aspects of their business shine. Magnet was glad to provide a complete overhaul that not only improved the aesthetics and brand image of the new site, but also improved site performance and user experience.
- FFlorence YallsBuilding a Vibrant and Engaging Jamstack Website for a Local Baseball Team The Florence Y'alls, a popular local baseball team based in Kentucky, approached us with the challenge of creating a vibrant and engaging website that would not only showcase their team spirit but also provide a seamless user experience for their fans. The website needed to include a Shopify store for merchandise and ticket sales, an API integration for division leaderboards, and a fully editable content management system built using configurable components.
- AAftermarket Truck PartsSeamless automotive ecommerce for a Nasdaq traded corporation Aftermarket Truck Parts, a subsidiary of CVG, was looking to make a significant impact on the automotive ecommerce market with their extensive range of truck parts. The challenge was to create a comprehensive strategy, including market research, content planning, search optimization, and seamless ecommerce functionality. Magnet was ready to deliver a tailored solution that would drive success and customer satisfaction.
- TTruBlue House CaseA franchise website platform for a professional services company Our team was tasked with revamping the TruBlue Total House Care franchise website to give it a fresh, modern look, improve its overall functionality, and enhance its local presence in order to help the nationally trusted home maintenance brand flourish.
- EExplore OrgBuilding a Comprehensive Platform for Live Animal Streaming and Conservation Awareness Explore.org, a philanthropic mission funded by the Annenberg Foundation, sought to raise awareness of animals and endangered native tribes worldwide. They required a comprehensive platform that included microsites and proprietary software to stream live feeds of animals in their natural habitats. The objective was to capture live animal footage, process the video feeds through automated transformation scripts, and display them on the website for viewers to enjoy, all while raising awareness for conservation efforts.
- BBrandienceA creative expression for a full-service franchise and retail marketing agency Brandience, a Cincinnati-based full-service marketing agency specializing in franchise companies, restaurants, and retail, sought a fresh and engaging website that would effectively convey their brand personality and showcase their expertise. With a client roster that includes prominent names like AAA, Papa Johns, and Tropical Smoothie Cafe, it was essential that their website made a strong and lasting impression on potential clients.
- LLuxotticaAn eyesight charity foundation website for a global eyewear brand OneSight, a non-profit foundation backed by the renowned brand Luxottica, focuses on providing eye care and eyewear to underserved communities across the globe. They approached us with the goal of creating a Jamstack website that would offer their marketing team the ability to build and manage pages using an intuitive visual editor, as well as provide a platform for a series of microsites that showcase their various initiatives and campaigns over a three-year period.
- GGotham SoccerA multi-league recreational sports platform for Gotham Soccer Gotham Soccer, a rapidly growing soccer league organization operating in multiple cities across the United States, needed a robust, scalable, and user-friendly web platform to manage their leagues, facilitate communication among players and organizers, and streamline the entire process from registration to scheduling and results tracking.
- WWanamakersLive thoroughbred horse auctions We embarked on an immersive discovery phase to learn from international competitors and identify areas of improvement for creating a better user experience for buyers, sellers, and industry experts. The objective was to build a modern, dependable, and user-friendly platform with a robust content management system (CMS) and powerful real-time bidding software that would propel Wanamaker's to the forefront of the online horse auction industry.
- PPrint Your CauseA better sales website for a charitable printing company Print Your Cause, a non-profit organization that raises money for various charities and causes, sought to revamp its outdated website that lacked appeal and resulted in low user engagement and reduced sales. Magnet took on the challenge of designing and developing a new website that would improve user experience, increase conversions, and enhance organic search engine rankings.
- UUCLA Department of HumanitiesAnnotations for the classroom at UCLA The department of humanities's associate professor Matthew Fisher approached Magnet to design and build a comprehensive annotations app for students and educators to both upload, transform and collaboratively annotate any form of written document. The app was a huge success and is in use by thousands of students.
- NNCTCA customer messaging platform for a leading cable provider NCTC (National Cable Television Cooperative), a membership organization of over 800 TV networks, required a robust and user-friendly platform to manage disputes with TV production companies, such as Disney and Fox. The goal was to create a website platform that allowed each member organization to self-manage their own dispute management websites, keeping their customers informed during disputes, increasing customer retention, preventing cancellations, and serving a crucial PR role for the networks.
- SSerene SuitesA care home for the elderly needed a great website to match their incredible new facility Serene Suites, a care home for dementia patients, recognized that their outdated and user-unfriendly website was not effectively communicating their services and values, resulting in low leads and conversions. The organization sought to improve customer retention and attract potential residents and their families by designing and developing a new website.
- PProcess QuicklyAn artistic therapy app for processing and integrating emotions Process Quickly, a startup founded by a New York-based therapist, approached Magnet to create a web application that could provide users with a personalized and therapeutic experience using cognitive-behavioral therapy (CBT). The challenge was to design and build a web application that could provide users with an engaging and interactive experience while being easy to use.
- GGrocery RunnersExciting organic curves and shapes for a growing grocery delivery company The Grocery Runners, an innovative grocery delivery service, sought to revamp their online presence with a modern, visually appealing, and user-friendly website. They wanted to create a digital platform that would effectively showcase their services while providing a seamless experience for potential customers interested in their grocery delivery solutions.