Fernanda Soria

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Brand Executive Assistant

Trilogy Studios

Sep 2024 - Current (2 years)

Event Management: Organization and coordination for inviting celebrities to strategic experiences such as Fashion Week and product launches for premium brands. Influencer Relations: Identification, negotiation, and relationship management with key content creators to boost campaign visibility. Alcohol Beverage Campaigns: Design and execution of innovative strategies for brands in the sector, ensuring engagement with target audiences. Strategic Communication: Creation of press releases as part of brand communication strategies. Media Relations: Management and coordination of monthly interviews with key media outlets to ensure brand exposure, strengthening their positioning and reputation in the market.

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Administrative Assistant

IBI Culture and Communication

Feb 2024 - Sep 2024 (8 months)

Web Content Creation and Management: Development of strategic content for the website, optimized to attract and retain audiences; continuous analysis of statistics to identify improvement opportunities. Client Relationship Management: Ongoing and effective communication to ensure expectations are met, project follow-up, and strengthening of business relationships. Strategic Partnerships: Negotiation and formalization of agreements with embassies and multinational companies, expanding the network of contacts and boosting business opportunities.

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Administrative staff

Papaya (Start up)

Jan 2024 - Jan 2025 (1 year 1 month)

Academic Quality Management Implementation and Supervision of the Class Quality Control Project, analyzing tutoring sessions using tools such as the Tl;dv bot. Development of quality evaluation metrics for tutors, ensuring alignment with Papaya's teaching standards. Creation of strategies to improve NPS (Net Promoter Score), CSAT (Customer Satisfaction Score), and Class Quality Score. Operational Process Optimization Identification and resolution of inefficiencies in class scheduling, minimizing confirmation and student access errors. Supervision of student attendance, ensuring compliance with regulations and schedule optimization. Coordination with operations and product teams to enhance internal tools and automated processes. Tutor Suppor

Marketing Intern

Sanofi

Aug 2023 - Aug 2024 (1 year 1 month)

Medical Content Marketing and Events Creation of marketing content for medical education. Planning of medical education events. Creation of internal marketign campaigns for the Sales Force.

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