Felipe Mojica Aranda

Felipe Mojica Aranda  new_releases

About

Detail

Ingeniero de Sistemas y Magíster en Mercadeo.
Bogotá, Bogota, Colombia
Contact Felipe regarding: 
Flexible work
Starting at USD15/hour

Timeline

work
Job
school
Education

Résumé

Jobs verified_user 0% verified
  • G
    Growth marketing strategist
    GOL BALL
    Jan 2023 - Apr 2023 (4 months)
    - Developing and implementing CRM strategies. - Developing and implementing Acquisition strategies. - Managing customer data and external data. Conversion testing and optimization. - Marketing Automation. - Monitoring and reporting on KPIs
  • G
    Growth Specialist
    GOL BALL
    Oct 2022 - Jan 2023 (4 months)
  • Mensajeros Urbanos
    Head of Marketing B2C
    Mensajeros Urbanos
    Mar 2022 - Jun 2022 (4 months)
    - Defining, planning, and executing the Acquisition Strategy. - Defining, planning, and executing the Lifecycle Strategy (Activation, Retention, and Churn). - Leading the Paid Media Strategy (FB, IG, and Google). Managing the Marketing B2C Budget. - Report of OKRs to the marketing vice president. - Marketing automation.
  • Liftit
    Growth Hacker
    Liftit
    Mar 2021 - Feb 2022 (1 year)
    - Defining, planning, and executing the Acquisition Strategy. - Leading the Paid Media Strategy (FB, IG, LinkedIn, and Google) for Colombia, Chile, Brasil, Ecuador, and Mexico. - Leading the Inbound Marketing Strategy. Planning and executing CRO Strategies.
  • E
    Marketing & Comm Project Manager
    Efectimedios S.A.
    Jul 2019 - Mar 2021 (1 year 9 months)
    - Defining, planning, and executing the Media plan (Digital, OOH, ATL, BTL) with the CEO. - Support HR with Endomarketing Strategies. - Leading Market Research Strategies. Leading the Premium Program relationship management strategies. - Analyze the critical accounts so we can oer betters solutions for them. - Managing the relationship with the 360 Media Agency
  • Domicilios.com
    Marketing project coordinator
    Domicilios.com
    Dec 2017 - Apr 2019 (1 year 5 months)
    - Trade Marketing: Coordinate and execute brand positioning strategies in restaurants and couriers in Colombia. Support Peru and Ecuador with their Trade Marketing strategies. - Events: Coordinate and execute events at different universities in Colombia. Coordinate participation in national events and fairs. - Campaigns: Lead Market Research and Growth Strategies. Commercial partnerships: Design and coordinate strategies with stakeholders to increase orders and acquisitions.
Education verified_user 0% verified
  • Universidad de los Andes
    Bachelor of Science in Marketing
    Universidad de los Andes
    Jan 2021 - Jan 2023 (2 years 1 month)
  • IMS Internet Media Services
    HTTPOOL CERTIFICATION ON LINKEDIN
    IMS Internet Media Services
    Aug 2020
  • Universidad Sergio Arboleda
    Diplomado, Marketing digital
    Universidad Sergio Arboleda
    Jan 2019
  • Pontificia Universidad Javeriana
    Ingeniero de Sistemas, Ingeniería de sistemas
    Pontificia Universidad Javeriana
    Jan 2009 - Jan 2017 (8 years 1 month)