Abdul Wasay Waqas ✔

Abdul Wasay Waqas ✔

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SEO Manager III at Imperium Dynamics
Karachi, Sindh, Pakistan

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Jobs verified_user 0% verified
  • Imperium Dynamics
    SEO Manager III
    Imperium Dynamics
    Mar 2024 - Current (2 years 2 months)
    ➛ Led digital growth initiatives across SaaS, Marketing Tech, Microsoft Power Platform, and EdTech industries with a strong focus on organic acquisition and performance optimization. ➛ Designed and executed full-funnel SEO strategies (on-page, technical, and off-page) to boost rankings, visibility, and qualified traffic. ➛ Managed web analytics implementation and reporting—using Google Analytics, Looker Studio, and Google Tag Manager—to track KPIs and campaign performance across all marketing channels. ➛ Conducted keyword research, technical audits, and competitor analysis using industry tools like SEMrush, Ahrefs, Screaming Frog, and GA4. ➛ Owned site health and performance improvements—resolving indexing, speed, and structured data issues
  • Imperium Dynamics
    SEO Manager II
    Imperium Dynamics
    Apr 2023 - Apr 2024 (1 year 1 month)
  • Imperium Dynamics
    SEO Manager
    Imperium Dynamics
    Aug 2022 - Apr 2023 (9 months)
  • NXT LABS
    SEO Team Lead
    NXT LABS
    Nov 2020 - Aug 2022 (1 year 10 months)
    ➛ Deploy successful SEO campaigns and own their implementation from ideation to execution. ➛ Mentored an in-house SEO & content team of 6+ to deliver top-notch creative assets on digital. ➛ Manage a team that looks after On-Page & Off-Page SEO, Paid Media Publications, and Creative Content. ➛ Improving Brand Organic Traffic with SEO
  • NXT LABS
    Senior Executive
    NXT LABS
    Oct 2020 - Oct 2021 (1 year 1 month)
  • Sassol Private Ltd
    SEO Lead
    Sassol Private Ltd
    Oct 2019 - Oct 2020 (1 year 1 month)
    ▸ Performing SEO site audits and in-depth analysis. ▸ Making SEO (On-page & off-page) strategies for the Clients. ▸ Responsible for making Content and blog Strategies for the websites and blogs. ▸ Monitor keyword ranking Web analytics and traffic reports on a weekly basis.
  • Axact
    Senior Brand Management Executive
    Axact
    Jan 2019 - Dec 2019 (1 year)
    ▸ Perform keyword research in coordination with client business objectives to optimize existing content and uncover new opportunities. ▸ Provide recommendations and execute strategies for content development in coordination with SEO goals – general and keyword specific. ▸ Perform technical site analysis, competitive research, and link analysis. ▸ Social Media Optimization and Marketing (SMO/SMM). ▸ Online Reputation Management. ▸ Pay-per-click Campaigns. ▸ Responsible to coordinate within and across the teams to achieve goals.
  • K
    Product Analyst
    KM Technologies
    Nov 2016 - Jan 2019 (2 years 3 months)
  • S
    Founder
    SOUQPRICES
    Jul 2015 - Sep 2018 (3 years 3 months)
    Online Shopping Comparison in UAE
  • Upwork
    Professional Blogger
    Upwork
    Feb 2011 - Aug 2017 (6 years 7 months)
Education verified_user 0% verified
  • Virtual University of Pakistan
    Bachelor's degree, Computer Science
    Virtual University of Pakistan
    Jan 2014 - Dec 2017 (4 years)
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