Fasih Sohail

Head of E-commerce

Rerun

Jan 2026 - Current (6 months)

• Lead overall eCommerce strategy and online revenue growth. • Manage website operations, product listings, and inventory flow. • Optimize user experience and conversion rates. • Oversee digital marketing (Ads, social media, email). • Analyze sales data, KPIs, and performance metrics. • Coordinate with warehouse, marketing, and customer support teams. • Ensure accurate stock management and smooth order fulfillment. • Identify market trends and growth opportunities in preloved footwear.

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Sr. Operations Manager

KHAZANAY

Jan 2018 - Jan 2025 (7 years 1 month)

• Oversaw daily store operations, ensuring seamless workflow. • Managed inventory, maintained stock accuracy, and optimized supply. • Drove sales growth while delivering exceptional customer experience. • Streamlined processes to improve operational efficiency. • Trained, mentored, and developed team members. • Prepared performance reports and analyzed operational data. • Leveraged understanding of business services sales within the context of customer support management to enhance operational strategies and client relations at Khazanay.

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Social Media Head

Sveston Watches

Jan 2018

• Manage daily eCommerce operations, product listings, and order fulfillment. • Monitor sales performance, inventory, and optimize online store growth.

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Social Media Head

SURMAWALA

Jan 2017 - Jan 2018 (1 year 1 month)

• Manage social media platforms to promote electronic products and increase engagement. • Oversee Facebook updates, promotions, and timely customer responses. • Ensure quick customer support through WhatsApp and live chat. • Actively engage with customer queries across social media platforms, leveraging a keen understanding of their needs to inform promotional strategies and foster brand loyalty, thereby contributing to increased engagement and facilitating effective sales closing processes by addressing potential customer hesitations directly.

Social Media Executive

ENOMSOFT

Feb 2016 - Aug 2016 (7 months)

• Lead and manage all social media platforms to grow audience engagement and brand presence. • Oversee Facebook page strategy, content updates, and ensure timely customer interaction. • Supervise WhatsApp and live chat support to maintain fast and effective customer communication.

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Social Media Head

KHAZANAY

Jan 2016 - Jan 2017 (1 year 1 month)

• Plan and implement eCommerce strategies to increase online revenue. • Oversee website operations, product listings, inventory, and order processing. • Track performance metrics, improve user experience, and monitor industry trends.

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Social Media Executive

THESTORE.PK

Apr 2015 - Jan 2016 (10 months)

• Managed data, CMS website maintenance, and product postings. • Handled customer communication via chat, phone, email, and Facebook. • Assisted customers, processed payments, and maintained sales area operations.

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