Fanny Gotschall
About
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CEO, Founder
New York, United States
Résumé
Jobs
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Strategist and Communications SpecialistUNDPJan 2024 - Jan 2025 (1 year 1 month)Experienced Art Director, Strategist, and Communication Specialist specializing in social media optimization and website enhancement for the UNDP Vertical Fund. Collaborated with senior leadership to develop and implement strategies that enhanced the unit's brand and online presence. Managed social media platforms, optimized content, and leveraged digital marketing techniques to drive engagement and visibility. Played a key role in enhancing the unit's website to reflect its mission and values, ensuring alignment with organizational branding and goals.- Chief Creative Director, CEOFG Creative StudiosFeb 2013 - Current (13 years 9 months)Passionate about driving creative excellence and brand innovation, I lead FG Studios, a woman-owned creative services agency specializing in branding, content, and strategic marketing for organizations that want to make a lasting impact. As the Chief Creative Director & Principal, I oversee high-impact campaigns, visual storytelling, and strategic marketing solutions that elevate brands and engage audiences across digital and traditional platforms.
Key Clients & Projects:
✅ Indy Jazz Fest & Indianapolis Jazz Foundation – Sole marketing and creative agency, leading branding, social media, digital campaigns, email marketing, print materials, and festival strategy.
✅ The Jazz Kitchen – Exclusive marketing and creativ - Creative Services Director & Sr Brand Designer, ConsultantFanny Gotschall StudiosJun 2012 - Mar 2024 (11 years 10 months)Creative services director and principal designer for a successful freelance design and brand consultancy firm focused on multi-platform strategies, consumer insights, and design services.
- Creative Services Director, Art DirectorUniversal Music GroupMar 2008 - Jun 2012 (4 years 4 months)As studio director, I transformed artists into icons and brands by creating multi-platform visuals, packaging, and advertising to support marketing, sales, and public relations objectives.
- Sr Graphic Designer - Creative Services ManagerUniversal Music GroupApr 2004 - Mar 2008 (4 years)I delivered innovative solutions for marketing, sales, and PR departments through effective communication, time management, adaptability, collaboration, and a deep understanding of the creative process.
- Sales Specialist, Equipment and Color SolutionsXerox Business Solutions MidwestJan 2000 - Dec 2004 (5 years)After excelling in coveted Xerox Sales Model training, I partnered with senior executives to identify sales solution opportunities within the designated bilingual business community in the Midwest.
Education
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- Business Strategy: Defining the Brand, AdvertisingSchool of Visual ArtsJan 2010 - Dec 2010 (1 year)
- Bachelor of Arts (B.A, Graphic Designer & Business MarketingMarian UniversityJan 1991 - Dec 1995 (5 years)
Awards
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- Guest Portfolio Critique -AdvisorParsons School of DesignMay 2016Senior Product Design class presented their online portfolio challenges for my review. We discussed challenges and possible branding solutions for each student to enhance their online presence.