Kira Barrett

I’m a content marketing leader with a passion for translating complex technologies—especially in AI and data—into clear, compelling narratives that drive measurable impact. Currently, at Publicis Sapient, I am a content marketing manager focused on AI thought leadership and research programs, working cross-functionally with product marketers, data scientists, designers, and stakeholders across industries. My content has helped to generate more than €180M in marketing-influenced bookings in 2024, and I’ve authored top-performing pieces across formats: whitepapers, customer stories, blogs, videos, webinars, and research reports. With 6+ years of experience across startups, global consultancies, and B2B tech, I bring a mix of editorial craftsmanship, SEO know-how, and technical fluency in generative AI, prompt engineering, and LLM evaluation frameworks. I’ve led content across full-funnel campaigns and website rebrands, mentored junior writers, and developed performance dashboards to continuously refine audience engagement. If it involves big ideas, AI, and business storytelling, I’m in.